Netflix closing in on 70m subs
June 29, 2015
Digital TV Research’s Global OTT TV & Video Forecasts report estimates that Netflix will have 69.90 million paying subscribers by end-2015, up by 28 per cent from 54.48 million at end-2014. International paying subs will reach 26.36 million by end-2015 – up by 9.58 million (or by 57 per cent) at end-2014. While the service’s home US market will provide the majority, with 43.5 million, other intermational markets set to boost numbers significantly include the UK with 4.9 million, Canada with 3.9 million and Brazil with 3.4 million.
Netflix paying SVOD subscribers by country at December 2015 (000) |
|
USA |
43,541 |
International total |
26,360 |
Argentina |
764 |
Australia |
350 |
Austria |
236 |
Belgium |
300 |
Brazil |
3,338 |
Canada |
3,950 |
Chile |
390 |
Colombia |
810 |
Denmark |
713 |
Finland |
668 |
France |
1,150 |
Germany |
1,208 |
Ireland |
330 |
Italy |
150 |
Japan |
275 |
Luxembourg |
38 |
Mexico |
1,980 |
Netherlands |
1,600 |
New Zealand |
175 |
Norway |
668 |
Other Latin America |
420 |
Portugal |
60 |
Spain |
150 |
Sweden |
1,463 |
Switzerland |
236 |
UK |
4,942 |
Source: Digital TV Research |