Advanced Television

Short form video primary news source for young adults

November 18, 2016

sky_news_ipadAOL has released a research study exploring UK consumer viewing attitudes for short form digital video, finding that it has now become the primary news source for younger audiences. More than half (52 per cent) of 18-24 year olds said that they prefer getting their news from short form videos than reading it.

The research found

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