Advanced Television

Formula 1 grows TV and digital audiences

January 21, 2019

By Colin Mann

Formula 1 has registered a significant increase in its audience figures during the 2018 season, across both digital and TV platforms, compared to the previous year.

In terms of unique viewers, during 2018 the sport once again had an improvement globally (+10 per cent), reaching 490.2 million. This increment is even

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Categories: Articles, Consumer Behaviour, Markets, Research