UK public names Plusnet its favourite broadband provider

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Plusnet has been named best broadband provider in the UK for the third year in a row. Research and analysis from UK broadband comparison website Broadband Genie found Plusnet scored well across all categories, comfortably winning the main award.

Post Office Broadband was voted most trusted provider and Zen Internet picked up the award for most recommended ISP. Plusnet took home the remaining awards including best customer care and best value. Zen Internet winning ‘most recommended ISP’ marks the first time a smaller provider has taken home a Broadband Genie award.

As major providers have a large market share it’s easy for niche providers to be overlooked. Third party websites are a great way to find and compare more specialist ISPs that may match a user’s needs. For example, the majority of larger providers have a reputation for poor customer service, where smaller providers often offer a more personal service. This can be ideal at either end of the user spectrum: from the elderly unfamiliar with the technology, through to expert users looking for more complex solutions.

A spokesperson for Plusnet, said: “We’re proud to provide our customers with great value and brilliant service. We’re pleased to be recognised for this in Broadband Genie’s recent home broadband survey.”

Richard Tang, Founder & Chairman at Zen Internet, said: “We are delighted to be recognised as the ‘Most Recommended’ broadband provider in Broadband Genie’s Home Broadband Survey. The people-first culture we have built at Zen has led to our customers getting an award-winning service that has many times been voted the UK’s best. Free from external shareholder pressure to hit short-term financial targets, we make the right decisions for the long-term. We are committed to stay true to our values so our customers can enjoy the Zen difference.”

Meredith Sharples, Telecoms Director at the Post Office, said: “We are focused on ensuring Post Office Broadband customers receive the highest levels of service, so we are delighted to have been voted Broadband Genie’s Most Trusted Broadband Provider. Broadband is now integral to our day to day lives, so we know that being a provider that our customers can count on is hugely important. While we’re really pleased with this award, we know there’s always more we can do to keep improving, and we’ll continue working tirelessly to offer a broadband service that customers can rely on.”

Alex Tofts, Broadband Expert at Broadband Genie, said: “Congratulations to Plusnet, Zen Internet and Post Office for their performance in their respective winning categories. Plusnet has been delivering high-quality service for many years and once again achieved great results across all areas, with exceptional performance in customer service. However the survey does show an area for improvement for all ISP’s. Value for money is a particular weak spot, with all providers scoring considerably lower in this category – despite good results in other areas.”


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