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Research: US podcast ad revenues hit $479m in 2018

June 4, 2019

In 2018, marketers spent $479 million to advertise on podcasts in the US, an uptick of 53 per cent from $314 million in 2017, according to the latest IAB/PwC Podcast Advertising Revenue Study. The report, conducted by IAB and PwC US, forecasts that

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Categories: Ads, Advertising, Articles, Digital Radio, Markets, Research