Alchimie, the European OTT content aggregator and dynamic distributor, has announced the launch of Unbeaten. The new sports channel has been created for sports fans around the world, and following its immediate launch on UK’s OTT platform TVPlayer, Unbeaten will be distributed on a variety of OTT platforms internationally.
The English language sports news and entertainment channel showcases engaging, existing and original programming featuring high-profile sports stars, news, highlights, and developments across a spectrum of major international sports.
Daily original news shows, Life’s a Pitch, Sport Confidential, The Football Review, FIBA World Basketball, Combat and The Inside Line will provide fresh round-ups and provide viewers with an appointment to view, with each day’s show focusing on a different sport. Additionally, Unbeaten has access to a vast catalogue of recent and historical series, and will roll out over 1,000 hours of content, across football, Formula 1, basketball, golf, tennis, combat and eSports, as well as a collection of other lifestyle sports. Future programming will include Olympics, European championship football, FIFA World Cup, and other global championship events in topical magazine-style preview and review shows.
Nicolas d’Hueppe, CEO and founder of Alchimie, said “We have created Unbeaten to super-serve the voracious appetites of sports fans around the world. The OTT channel, which is available on a wide range of digital platforms, is carefully curated and allows armchair sports addicts to access some of the best existing sports shows as well as new content specifically created for Unbeaten viewers.”
The first platform to distribute Unbeaten is Alchimie owned OTT platform TVPlayer in the UK. Alchimie UK’s managing director, Barry Llewellyn, said “TVPlayer is delighted to be the inaugural launch platform for Unbeaten. This channel is an excellent addition to our line-up of vertical content channels, dedicated to the various passions of our diverse audiences. It is interesting timing for the launch of this channel, given that live sports events are currently on hiatus around the world, but the enormous appetite of fans for sports content remains totally intact and Unbeaten is perfectly positioned with a great collection of news updates and video magazine formats both now and when live sport returns to action.”