OTT solutions provider Vewd has unveiled Vewd OpX (Operator Experience), a cloud-managed set-top box experience integrating pay-TV services with aggregated OTT content. Available for Linux, Android TV, Android Open Source Project (AOSP), and Reference Design Kit (RDK), Vewd OpX enables operators to deliver any TV content within a single unified user experience. Customer shipments of Vewd OpX will begin in Q1 2021.
Vewd OpX supports customer acquisition and retention by aggregating linear, on-demand, apps, games, and more with an intuitive, forward-looking experience. By easing content discovery and consumption, Vewd OpX improves customer satisfaction and reduces churn.
More than simply a user experience, Vewd OpX fully supports operator business needs through:
Vewd OpX is based on the same technology that powers Vewd OS, Vewd’s own customisable, consumer-grade, silicon-to-content software platform for Smart TVs. This common platform ensures high levels of reusability, robustness, compatibility with all major silicon platforms, and readiness to support pay-TV services across all connected TV devices.
“Today’s consumers fluidly mix linear TV and OTT viewing, challenging operators to enable both in a consistent and easy-to-use way,” said Aneesh Rajaram, CEO, Vewd. “Vewd OpX delivers a unified user experience that meets modern subscriber demands, but also provides operators with a common framework to scale their service beyond set-top boxes and onto modern consumer hardware such as streaming dongles. By reimagining the pay-TV experience with Vewd OpX, operators can delight their customers, improve retention, and accelerate revenue growth.”