India: WBD, Viacom18 content deal
April 27, 2023
Warner Bros Discovery (WBD) and Viacom18 have announced a new multi-year agreement making JioCinema India’s new streaming home of HBO, Max Original and Warner Bros content starting in May. The partnership includes exclusive content rights across digital and linear with series are set to premiere on JioCinema on the same day as the US.
The deal includes current and future seasons of HBO’s acclaimed series such as House of The Dragon, The Last of Us, Succession and The White Lotus, and returning seasons of True Detective: Night Country, Euphoria, Winning Time: The Rise of the Lakers Dynasty and Perry Mason. Also featured as part of the agreement are HBO Original series including The Idol, White House Plumbers, The Sympathizer and The Regime. In addition, HBO’s archive series and documentaries, including Game of Thrones, Sex & The City, Big Little Lies, Chernobyl and Veep, will be available for users.
Max Original series including, And Just Like That…, Peacemaker (pictured), and The Flight Attendant, premieres such as Dune: The Sisterhood, The Batman spinoff The Penguin, and Duster, from JJ Abrams and LaToya Morgan, as well as much-loved Warner Bros Television series like East New York and Gotham Knights are also part of the offering.
Future Warner Bros blockbuster movies and a vast film library including the Harry Potter, Lord of the Rings and DC Universe movies, as well kids’ animation titles like Dexter’s Laboratory and Tom and Jerry Kids will also be available on JioCinema.
Clement Schwebig, President, India, Southeast Asia, and Korea, WBD, said: “Warner Bros Discovery’s brands are incredibly popular across India, and we are pleased to partner with Viacom18 to bring our premium HBO, Max Original and Warner Bros. content to local fans. This new agreement demonstrates our commitment to South Asia as we seek to entertain audiences across more platforms, and further strengthens the scale of our regional business as a whole.”
Ferzad Palia, Head – SVOD & International Business, Viacom18, added: “JioCinema has become the biggest platform for live sports. We are now on a mission to build the most magnetic destination for entertainment for all Indians. The strategic partnership with Warner Bros Discovery is a big milestone in our journey to offer the best of Hollywood content to our elite consumers. We believe that Warner Bros. Discovery sets the global standards for premium content and this partnership allows us to create the best and the most comprehensive destination for our users.”