Advanced Television

warner bros discovery

Redge Technologies extends contract with TVN Warner Bros Discovery

Redge Technologies has extended its contract with TVN Warner Bros Discovery for the licensing of the Redge Media SDP platform and the provision of Redge Media VDP services. Player.pl has been operating on the Redge Media platform as an end-to-end deployment since 2017. Player.pl is the largest and most popular VoD service in Poland. According […]

July 1, 2022

Warner Bros Discovery UK commissions Inside The Heist

Warner Bros Discovery UK has announced the commission of a new crime documentary, Inside The Heist (w/t). The 6×60 series, produced by Twenty Six 03, will examine some of the most brazen and intricately planned heists of the past 25 years, including Dunbar Security Job, Millennium Dome, Hatton Garden, Antwerp Diamond, Stockholm Helicopter, and Rio […]

June 28, 2022

WBDS reveals Wimbledon coverage plans

Set to be broadcast live in 11 markets across Europe, Warner Bros Discovery Sports (WBDS) will deliver what it says will be a full 360-degree experience of The Championships from Wimbledon for fans in Sweden, Norway, Finland, Iceland, Belgium, the Netherlands, Romania, Hungary, Czech Republic, Slovakia and Bulgaria on discovery+, Eurosport, Eurosport App and the […]

June 21, 2022By Colin Mann

LiveRamp ad solution for Eurosport

Warner Bros Discovery’s International Advertising-Sales and Marketing Solutions division has partnered with LiveRamp to launch a new privacy-first solution to bring clients targeted addressable marketing at scale across Eurosport’s online platforms. Developed using LiveRamp’s Authenticated Traffic Solution (ATS), the technology offers brand partners of Eurosport the ability to use cookie-less identifiers to engage more efficiently […]

June 16, 2022

BrightLine unveils its next gen CTV ad suite

Advanced television ecosystem player BrightLine has unveiled OTT Accelerator, the next generation of its CTV ad solutions suite.Brightline clients represent most of the streaming industry: A&E Networks, AMC Networks, NBC Universal, Disney, Warner Bros Discovery, Fox Corp, The CW and leading OTT platforms, including Roku, Samsung, Apple, Amazon, Microsoft Xbox and Sony PlayStation. Brightline work […]

June 16, 2022

Ad industry unites on streaming standards

GroupM, WPP’s media investment group, has partnered with media companies across the advertising industry to create new standards in streaming viewability and CTV measurement. The initiative follows a joint study with TV ad measurement company iSpot that quantifies inflated CTV ad delivery counts and reveals that, on average, 8-10 per cent of streaming impressions play […]

June 14, 2022

UCI, Warner Bros Discovery partnership

The Union Cycliste Internationale (UCI) has selected Warner Bros Discovery (WBD) to deliver a new vision for mountain biking. The UCI will harness WBD’s global scale and media platforms, as well as collaborate with two of the company’s specialist organisations. This will see Discovery Sports Events join forces with the Enduro Sports Organisation (ESO Sports) to deliver the organisation, media […]

June 13, 2022

Silberwasser named CEO of WB Discovery Sports

Warner Bros Discovery has announced that Luis Silberwasser has been appointed Chairman and CEO of Warner Bros Discovery Sports. In this new role, Silberwasser will lead the company’s domestic sports portfolio and oversee a unified, global sports strategy. He will report to David Zaslav, CEO, Warner Bros Discovery. Silberwasser most recently served as President of […]

June 10, 2022

Warner Bros Discovery names APAC leadership

Warner Bros Discovery has announced its leadership for Japan and Australia & New Zealand [ANZ] and INSEAK region, The Japan and ANZ teams will report to James Gibbons, President & Managing Director, Japan & ANZ, Warner Bros Discovery, whilst the INSEAK team will be led by Clement Schwebig, who will serve as president and MD […]

June 9, 2022

Sky Sports extends PGA Tour rights

Sky Sports has announced an extension to its broadcast deal to show live PGA Tour events. As part of the deal with Warner Bros Discovery, the strategic partner of the PGA Tour, Sky Sports will continue to show a minimum of 36 golf events per year. The deal covers all PGA Tour FedEXCup events including […]

June 6, 2022