Advanced Television

Red Bee Media partners with REELZ

April 16, 2024

 

Red Bee Media, the media services provider, in conjunction with  Who’s Watching TV (WWTV), has signed an agreement with REELZ, the independent television network. The partnership entails REELZ contracting for the WWTV Explorer Service, a programme and schedule analysis tool that provides access to comprehensive TV programming, past and future listings, accompanied by essential metadata.

The WWTV Explorer Service offers REELZ access t library of television content, enabling them with the tools necessary to create a premium viewing experience for their audience. With the ability to delve into past programming and plan for future broadcasts, REELZ gains a competitive edge in the ever-evolving media landscape by using accurate TV listing data provided by Red Bee Media.

The strategic partnership between Red Bee Media and WWTV reflects the ongoing efforts of both parties to provide broadcasters with effective solutions that drive business success in the dynamic media ecosystem, ensuring mutual growth and advancement for all entities.

“The WWTV Explorer Service gives us access to past and future listings, along with key metadata that we simply cannot obtain elsewhere,” said Steve McGowan, Sr. VP of Research, at REELZ. “This platform allows us to search titles across the entire North American region effortlessly. It’s user-friendly, fast, and provides research capabilities that are unmatched in the industry.”

“We are thrilled to partner with REELZ and provide them with the innovative WWTV Explorer Service,” said Jason Marchese, Head of Sales, Market Area Americas, at Red Bee Media. “This partnership indicates our commitment to delivering the necessary solutions that empower our clients to succeed in an increasingly competitive market.”

 

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