One in five millennials are more likely to purchase a product or service after watching a video advert, a new report has found. The research, conducted by video production company Groundbreak Productions, which surveyed 1,000 consumers in the UK, also revealed the kinds of video adverts that consumers enjoy. Some 42 per cent of consumers […]
Frédéric Bokobza, Deputy Director General of the Conseil Supérieur de l’Audiovisuel (CSA), the French media regulator, says that next year’s June 2017 review of the Canal Plus formal “competition restrictions and regulations” could be modified to benefit C+. The CSA has yet to publish its own recommendations, and Bokobza, in discussion with equity analysts at […]
The Indian Broadcasting Foundation (IBF) has welcomed the order passed by the Honourable Delhi High Court dismissing the nine petitions dealing with the time extension for implementing digital addressable system (DAS) in certain areas of Karnataka, Kerala, Andhra Pradesh and Telangana and Uttar Pradesh under Phase III, the deadline for which had expired on 31 […]
German commercial broadcaster ProSiebenSat.1’s decision to raise more than €500 million in fresh capital has not been well received by the market. The decision, combined with poor growth in advertising revenues, prompted equity analysts to question the rationale behind the decision. “We think there was more to this decision than meets the eye,” said a […]
Telus customers in Canada can now access Netflix content in 4K with the launch of the Netflix app on Optik TV 4K set-top boxes. With a Netflix Premium subscription, users can stream 4K content directly from their Optik TV 4K set-top boxes. “4K is the ultimate way to immerse yourself in your favourite TV shows […]
In a recent pay-TV study of viewer behaviors and lifestyle habits in Asia-Pacific, Scripps Networks Interactive found its channel portfolio significantly outranked its competitors in the food, home and travel lifestyle categories. The channels, which include Asian Food Channel, Food Network, HGTV and Travel Channel, have a highly engaged audience, who have an affinity to […]
Facebook has revealed plans to utilise connected TV platforms, such as Apple TV and Roku, to sell video ads. These ads would then be run through the social media giant’s own ad network. “We are testing how to best deliver video ads through Audience Network to people watching content on connected TVs. Our goal is […]
UK commercial public service broadcaster Channel 5 Broadcasting has reported record turnover and profits as well as claiming the first consecutive years of profitability in its 20-year history. For the 12 months to September 30th 2016, the Viacom-owned company recorded an operating profit of £58.4 million (€65.6m) against £14.9 million for the previous financial year. […]
Viacom is reportedly readying to buy Argentina-based broadcaster Telefe. Bloomberg News broke the story, saying that Telefe (Televsion Federal SA), owned by Spain’s Telefonica, would be bought by Viacom for about $385 million (€347.7m). Telefe operates Argentina’s most-watched TV network and is famous for producing many of the high-profile and melodramatic Telenovelas that are extremely […]
Microsoft’s Azure Cloud-VoD is to use Encompass Digital media to supply connectivity for media and entertainment companies. Azure’s CloudVOD platform enables content owners, television networks, MVPDs, OTT operators and other digital service providers to manage the VoD processing lifecycle in a scalable, secure and cost-efficient manner. “Now,” says the company, “content providers can focus on […]