On December 5th and 6th viewers in India can watch all of Netflix’s content free of charge as part of a ‘Streamfest’ promotional weekend to encourage more subscribers. This is the first-ever such event anywhere on the planet and designed to see Netflix’s current 5 million or so subscribers (as stated by Media Partners Asia) […]
Disney+ Hotstar has collaborated with MediaMath, a Demand-Side Platform (DSP) that delivers accountable, and performant advertising technology for brands to buy addressable media. This association enables advertisers and agencies to measure reach and frequency on OTT programmatic inventory in a brand-safe environment. With this offering, brands can purchase premium inventory through Programmatic Guaranteed (PG) and […]
The live-action remake of Mulan is now available to stream for all Disney+ subscribers. Previously the movie had only been available to Disney+ customers afyer paying an additional £19.99 / €21.99 / $29.99 to gain access to it. The film was pulled from cinemas following multiple delays brought about by the coronavirus pandemic. Disney chief […]
BritBox UK has announced that Katherine Jenkins: Christmas Spectacular from the Royal Albert Hall will be streaming on the service from December 7th. This festive celebration sees classical music superstar Jenkins present a unique Christmas musical from the iconic Royal Albert Hall. With exclusive access to the historic venue, the Welsh singing sensation performs seasonal […]
Multichannel programmer Discovery has revealed details of its SVoD service, discovery+. Declaring the day to be “very special and historic” for the company, President and CEO David Zaslav confirmed the global launch of what it calls a “definitive” non-fiction, real-life subscription streaming service, debuting in the US on January 4th, 2021. The new service will […]
Media technology and services specialist MediaKind has unveiled the MediaKind 2021 Sports D2C Forecast, which it claims is the most significant analysis ever undertaken of the direct-to-consumer (D2C) OTT platforms owned and operated directly by sports rights-holders. The report explores a wide range of trends in the D2C sports space, including the use of live […]
French Netflix subscribers have received a letter from the streaming platform saying that, from January 2021, Netflix Services France S.A.S is going to declare its annual local revenues to the French taxman, and will become the company to which their subscription contract will be linked. The platform had previously declared its income in the Netherlands […]
A report on US family co-viewing trends and kids’ influence on video streaming in the home from premium kids’ and family AVoD network and studio WildBrain Spark and digital TV analyst company nScreenMedia, covers timely and topical trends across co-viewing, device usage, attitudes to video sources and ad-supported content. The headline data in the report, […]
What is described as the “staggering” disparity between the energy demands of emerging consumer devices and immersive video experiences has spotlighted the need for more environmentally sustainable choices across the video entertainment industry, according to a joint study from mobile and video technology research and development company InterDigital, and market research firm Futuresource. They suggest […]
Bed Guru, the sleep specialist, has delved deep into Netflix show data for 10 cities in the UK to find out which content was most popular on Netflix during the second lockddown. Bed Guru compared search interest from Google Trends of TV shows during lockdown to the previous month when the UK was out of […]