Advanced Television

Research

More popular 3D content drives 3D TV market

Growing demand for high-quality audio and video content among viewers, keen desire among television broadcasters to allow more channels in same spectrum and that too at lower costs, and stringent government mandates ordering termination of all analogue TV broadcasts, have been driving increased adoption of digital television, thereby driving the market for 3D TVs, says […]

July 18, 2012

75% of US connected TV owners watch online

Research from Parks Associates finds the percentages of US smart TV owners who use their Internet-connected device to watch online video increased by over 30 per cent in six months. “The percentage of smart TV owners connecting the device to the Internet has steadily increased, from approximately 40 per cent in 2010 to 56 per […]

July 18, 2012

Imported movies make $4bn for European broadcasters

The value created by imported feature films for European broadcasters was $4.318 billion in 2011 for 18,600 titles across 119 channels (nearly all of which are free-to-air) over the 21 territories covered in a new report. The Imported Feature Films on European TV report stated that the 2011 figure has not changed much over the […]

July 18, 2012

Half of US smartphones used while watching TV

Half of all adult mobile phone owners in the US now incorporate their mobile devices into their television watching experiences, according to a survey conducted by the Pew Research Centre’s Internet & American Life Project. These “connected viewers” used their phones for a wide range of activities: – 38 per cent of cell owners used […]

July 18, 2012

Half broadband users value personal media cloud

Findings from a TDG consumer study has revealed high interest in services that allow consumers to store and stream their personal media files in “the cloud.” Beyond just photos, video, and music, the study tested a number of cloud-based services, including remote access to home DVR functions, home security, social TV apps, and a range […]

July 18, 2012

20% will watch Olympics online

Interxion has released the findings of a survey of over 2,000 UK citizens aged 18 and over, conducted by YouGov, looking at how consumers intend to use technology to keep up to date with sport and their preferences towards media consumption. Consumers will have more choice than ever before in how they follow sporting action […]

July 17, 2012

TV still dominant platform to watch Olympics

TechBargains, a deal aggregation website for electronic products, released its Olympics survey results revealing that social media is expected to play a major role during the Summer 2012 London Olympics with 87 per cent of people saying they will partake in social media or text friends about the Olympic events. While only 9 per cent […]

July 17, 2012

RESEARCH: Netflix users streaming more TV programming

Following the announcement earlier this year by Netflix that its members had enjoyed more than two billion hours of streamed video in Q4 2011, a recent Nielsen survey shows 19 per cent of the respondents prefer to use the service for TV or TV-like programming, an increase of eight per cent compared to 2011. Nielsen […]

July 16, 2012

IHS: ‘The STB is finished…’

In 2015, 49 per cent—of all devices obtaining television services from 43 of the largest global pay-TV operators with multiscreen services—will be PCs, smartphones, tablets and other so-called multiscreen devices, up from just 18 per cent in 2011, according to the IHS Screen Digest. Meanwhile, STBs will decline to just 51 per cent of pay-TV […]

July 13, 2012

RESEARCH: Live mobile TV would increase viewing

The Mobile Content Venture (MCV), a joint venture consisting of 12 major broadcast groups that operate the Dyle mobile TV service, has unveiled new research indicating that consumers are seeking various options for mobile TV consumption. The Dyle Mobile TV Data Report, conducted by Research Now, polled a representative sample of 510 US consumers (Adults […]

July 13, 2012