Advanced Television

Research

China TV global expansion

China Central Television is launching a major expansion in pursuit of an international audience, increasing its overseas staff fivefold by the end of next year and almost tenfold by 2016. The broadcaster hopes to win millions of viewers in the US and Africa with English-language services produced in Washington and Nairobi. According to its website, […]

December 8, 2011

UK engaging with Smart TVs

Rovi and media research company Decipher have released the first results from a two-phase study about Smart TV usage and interactive advertising in the UK. The first phase examined connected device familiarity and usage, creating a profile of the connected TV audience and comparing it to the average UK household. “The study, combined with the […]

December 7, 2011

MPA: Digital mandate will transform India

The government mandate to digitise cable networks across India will bring a significant transformation to the $7 billion TV industry with a positive impact on the nascent broadband market, says a report by Media Partners Asia (MPA). Vivek Couto, executive director of Media Partners Asia, said: “India’s broadcasting and pay-TV market is on the cusp […]

December 7, 2011

India media sector primed for investment

The Indian Media and Entertainment industry registered revenues of $16.3 billion in 2010 and is expected to be in excess of $25 billion in the next four years, according to an Ernst & Young’s report. The study shows that India’s growing digital media consumption and favourable demographics are key drivers for the media and entertainment […]

December 7, 2011

Online boosts Russian home video market

The growing presence of online video has given rise to significant advances in the overall Russian home video market, with uptake in digital viewing triggering market forecasts in the region of 1,000 per cent in 2011, according to research from Futuresource Consulting. “Despite being in embryonic stages of development, digital services are expected to offset […]

December 7, 2011

Portugal: Q3 2011 sees 2.89m pay-TV subs

Portugal ended the third quarter of 2011 with 2.89 million pay-TV subscribers, an increase of 43,000 clients (+1.5 per cent) over the previous quarter and 174,000 more (+6.4 per cent) than in the same period in 2010, according to figures published by the country’s National Communications Authority (Anacom). Fibre optic (FTTH/B) provided the biggest contribution, […]

December 6, 2011From Branislav Pekic in Rome

9% of global TVs connected by 2016

The number of TV sets connected to the Internet will reach 551 million by 2016 for the 40 countries covered in a report from Digital TV Research, up from 124 million at end-2010. The report states that this translates to 20 per cent of global TV sets by 2016, up from only 6 per cent […]

December 6, 2011

Thai floods dent Q4 sales

Last week, hard drive manufacturer Western Digital said its Thailand production lines were beginning to return to normal. That’s the good news. The bad news is that the floods severely impacted October’s supply chain of many other classes of consumer electronics items. “As flood waters progressively travelled from the northern region southwards and inundated Central […]

December 6, 2011

Research: Five distinct viewing preference segments

While consumers have long ranked live TV programming as their top television content source, the arrival of new platforms and services including digital video recorders (DVRs), pay-TV on-demand services, and online video has complicated the selection process. According to TDG’s new report, Viewing Preferences in the Age of Multi-Source Television, a growing number of TV […]

December 6, 2011

Interactive ads lift awareness and purchase intent

Canoe Ventures, the advanced television joint venture of the leading cable companies in the US, has released a white paper featuring the aggregate results from a series of brand-research studies accompanying in-market Request for Information (RFI) ITV campaigns that Canoe has enabled. RFI, an in-ad interactive application that enhances traditional TV advertising, opens a dialogue […]

December 6, 2011