The BBC’s coverage of the Pyeongchang 2018 Olympic Winter Games was streamed 22.2 million times across BBC Sport and BBC iPlayer, smashing the previous record of 6.2 million streams for the Sochi 2014 Games. BBC TV coverage attracted an overall audience of 33.2 million with a peak of 4.1 million on February 17th for Yarnold […]
Samsung was the brand with the most Olympics related digital content engagement, according to research from Amobee. Interestingly, they gave away free Galaxy Note 8 phones for Olympians with some confusion if North Korean and Iranian athletes would be able to keep them. Ralph Lauren ranked second with 57 per cent with dressing the United States Olympic Team around the Opening […]
Pay-TV in Spain is significantly increasing its revenue share well ahead of FTA. In the third quarter of the year, pay-TV made €523.1 million, up 14 per cent on the same period last year, according to the CNMC. Meanwhile, FTA TV’s revenues amounted to €371.4 million, up just 3.6 per cent. Most of the pay-TV […]
Research from marketing science academic Professor Karen Nelson-Field has uncovered new insights into how and why video advertising works for brands when viewed on mobile devices. The ‘mobile edition’ of Professor Nelson-Field’s ongoing
Consumer dependency on WiFi routers has surpassed the smartphone as the #1 technology US adults cannot live without for more than one day, according to findings from the Customer and Product Experience 360 (CPX 360) Survey by global managed services provider iQor. As the life-blood for the connected ecosystem, a functioning WiFi router is necessary […]
Every Viaplay customer now spends an average of 32 hours a month viewing content on digital entertainment group MTG’s Nordic video streaming service – a 25 per cent increase between 2016 and 2017. The number of started streams rose 40.5 per cent in the same period, with the total number of Viaplay customers growing 21 […]
The Australian creative industries’ fight against piracy has claimed a significant victory, with new, previously unreleased research showing that court-ordered site blocks, year-on-year, led to a 25 per cent reduction in piracy overall and a 53 per cent reduction in use of the online pirate sites subject to a blocking order. Incopro’s Australian Site-Blocking Efficacy […]
BCC Research is forecasting a huge growth in the take-up by consumers of Ultra HD displays, stemming from the technology’s growing adoption, rising disposable incomes, technological advancements, expanding 4K content and increasing TV unit sales. BCC estimates the global market to grow from $52.3 billion (€42.5bn) in 2017 to almost $132.9 billion by 2022, indicating […]
NAGRA, a Kudelski Group company and independent provider of content protection and multiscreen television solutions, has unveiled the top trends it expects to impact the pay-TV industry in 2018. “There are significant opportunities for
The overall US video and pay-TV market continues its healthy overall growth and is set to reach $140 billion (€113.5bn) by the end of 2018, according to a video entertainment report from Futuresource Consulting. This is despite the continuously evolving and challenging landscape. Whilst the US is a global leader in digital adoption, it continues […]