Ericsson has published its latest ConsumerLab report – Merged Reality – revealing insights into how consumers expect virtual reality (VR) and augmented reality (AR) to merge with physical reality, and that 5G will be a key technology for such experiences to become mainstream. The report reveals
UK advertising is set to see an eighth successive year of growth, and the nation will remain one of the fastest-growing media markets in 2017 with a 4.1 per cent increase in spending taking the industry to predicted investment of £18.6 billion (€21.1bn). This overall forecast is a downward revision from the 7 per cent […]
Deutsche Telekom has indicated that an overall total of between €300 and €500 billion will be invested in deploying 5G in Europe. The 5G PPP is leading 5G research in Europe with €700 million of investments to be leveraged by a factor of 5 bringing total investment into the 5G PPP to more than €4 […]
Google has uncovered that most people who watch virtual reality content rarely bother to turn their head to get the full 360-degree experience. Research into how users view VR videos on YouTube has shown that most people just look at what is directly in front of them. Google has created heat-maps
The video and TV market is changing, but not as fast as many people are suggesting, according to analyst firm Strategy Analytics. In its report, Subscription Video and TV Forecast – North America, Strategy Analytics predicts that: Overall annual spending on subscription video and TV services in the US will peak at $130.3 billion(€117bn) in […]
In a study from Ampere Analysis, ‘Virtual Multiple Systems Operators’ (VMSOs) are under the microscope. A recent entrant into the subscription OTT space, both in the US and internationally, they are more direct competitors to traditional cable and satellite TV providers than services like Netflix and Amazon. With low subscriber acquisition costs, and slim channel […]
Cloud delivery platform Akamai Technologies has released new research demonstrating how quality of video resolution and playback affects viewers’ engagement with and loyalty to OTT video streaming services. Conveyed through advanced biometric measurement tools including facial coding and skin conductance, the findings underscore the importance of delivering consistent, high-quality video across any OTT business model. […]
The combined revenues of the 100 largest media and entertainment companies in the UK increased to a new record of £96.3 billion (€109bn) in the last financial year, according to a state of the sector report from business advisory firm Deloitte. Revenue growth for the top 100 has grown 11 per cent from 2016 (£87 billion). […]
Research revealed at the WorldDAB Automotive Event, has explored the in-car user experience of digital radio. Carried out in, Germany, UK, The Netherlands and Belgium, the research asked 40 consumers about their experience of in-car digital radio. Key findings include: Drivers love digital radio and prefer the experience to FM radio Drivers expect a great […]
Despite there being no major sporting event in 2017 such as the European Football Championship Finals or the Olympics to drive sales of Ultra HD TV sets, UHD is now the dominant HD type, according to Nick Simon, Account Director/Consumer Electronics, GfK. Delivering a Keynote Address at the