Home » Archives by category » Social Media (Page 2)

Viacom selects Wochit for social video production

Viacom selects Wochit for social video production

Social video creation platform Wochit has announced that Viacom International Media Networks (VIMN) Southern and Western Europe, Middle East and Africa cluster has selected the company’s cloud-based toolset for implementation…

Ofcom: Kids more aware of YouTube, Netflix than BBC

More than half (54 per cent) of UK 12- to 15-year-olds use social media platforms such as Facebook and Twitter, to access online news, making it the second most popular…

Innovid survey: Video marketing expectations for 2018

Innovid, the video marketing platform, has released a report, Where are Brand Marketers Taking Their Video Strategy in 2018?, which presents the results of a survey completed by 140 marketing decision-makers…

Facebook wants “stratobus” global connectivity

Facebook says it is pioneering new technologies by working with aerospace company Airbus to “bring affordable connectivity to more people, faster. This includes our work on the Aquila program, a…

Research: Social media top online activity

Consumers worldwide are spending more time online and are quick to avoid websites that provide poor user experiences or have had security breaches, according to the latest State of the…

Médiamétrie launches Social TV Ratings in France

Médiamétrie has launched a new service in France that measures the impact of a programme on web users by analysing the nature and volume of interactions on Facebook and Twitter.…

Fullscreen closing video platform

Online talent management firm Fullscreen is closing its subscription video platform which launched just last year. The service rolled out vowing to produce “higher quality” programmes featuring popular YouTube and…

Wochit launches Wochit Plus

Social video creation platform Wochit has announced the launch of Wochit Plus, a new collection of timely, relevant and unique videos, with social media intelligence and news agency Storyful as…

ESPN launches SportsCenter on Snapchat

ESPN is launching a new SportsCenter show on Snapchat. The show will air in the US twice a day at 5am and 5pm on weekdays, and once at 5am on…

GroupM: “Facebook has unique definition of video”

GroupM: “Facebook has unique definition of video”

Facebook has a unique definition of video: If it moves, it’s video, from a GIF to a slideshow to conventional video. This unconventional definition, combined with short attention, may point…