2020 was a tipping point for growth in connected TV on-demand video streaming services, as millions of cooped-up consumers waited out the pandemic at home. Streaming service providers added tens of millions of new customers last year, which drove an acceleration in cable TV cord cutting. Despite the surge in cord cutting, some cable operators […]
Canela Media, a Latina-owned digital media company, has announced Canela News, a free live-streaming newscast for US Latino cord cutters. The Spanish-language daily newscast will cover topics most relevant to US Latinos, including breaking news, sports, immigration, and more. On March 8th, Canela News will begin broadcasting daily live 30-minute segments Monday-Friday at 6pm ET […]
American households are cutting the cord on their cable subscriptions more rapidly than previously reported, according to the second Future of TV survey of more than 2,100 US consumers by advertising technology specialist The Trade Desk. The data shows 27 per cent of US cable TV subscribers are planning to cut their subscriptions by the […]
Worldwide pay-TV market growth has slowed over the past few years due to the shift from video consumption to online streaming. The Covid-19 pandemic is further accelerating the cord-cutting trend, resulting in higher pay-TV churn in many markets. Global tech market advisory firm, ABI Research, forecasts
Findings from connected TV platform and device specialist Roku’s annual Cord Cutting study, including new insights shared by US consumers about how the Covid-19 pandemic is influencing the shift to streaming, indicate that approximately 32 per cent of US TV households do not have a traditional pay-TV subscription (cable, satellite, telco), while another 25 per […]