As the TV industry shifts to a multi-currency marketplace, the primary perceived benefit is improved integration of cross-platform inventory better to enable transacting and counting of all ad delivery and audiences across all forms of viewing. However, lack of collaboration, new demands on systems, and process changes are creating roadblocks in the transition. This is […]
Consultancy firm Deloitte predicts that by mid-2023, all major video subscription services will have launched an ad-funded tier alongside ad-free offerings in Europe. By the end of 2024, Deloitte predicts that half of these providers will also have launched a free ad-supported streaming TV (FAST) service. Additionally, around two-thirds of consumers will use at least […]
The European football market as a whole saw revenues grow by 10 per cent to €27.6 billion in 2020/21 (€25.2bn in 2019/20) despite an almost complete absence of fans from stadia during the season, according to the 31st Annual Review of Football Finance from Deloitte’s Sports Business Group. The strong recovery in revenue terms of […]
WaterBear Network, the digital media and interactive streaming network dedicated to the planet’s future, has announced changes to the executive leadership team. The network says these changes will support the continued growth and accelerate the implementation of its value creation initiatives across storytelling and impact. Sam Sutaria has been named co-Chief Executive Officer with Ellen […]
This year’s Digital media trends survey from Deloitte reveals that media companies in the US are now feeling more turbulence from the deeper currents shaping consumer behaviour. After 15 years of growth, SVoD services have successfully unbundled video, lowered costs to consumers, and ignited fierce competition among providers. Top SVoD services are consolidating content and […]
Promax, the global association for the entertainment marketing industry, is making the library of winning creative from its annual awards competitions available to members via an easily searchable archive available on the newly-relaunched website. Using AnyClip’s proprietary Visual Intelligence Technology, each submission has been fully analysed, frame-by-frame, extracting all relevant data, to enable in-video search […]
Intelsat’s Chapter 11 bankruptcy reconstruction has seen the court-appointed Fee Examiner look at every invoice submitted during the three-month period of June 1st-August 31st 2021 by Intelsat’s various professional advisers and advisors to Intelsat’s shareholders and other key parties. The Examiner has trimmed just about every monthly/quarterly billing summary. The Examiner’s work is routine although […]
605, a global player in television and cross-platform measurement, analytics, and attribution, and Deloitte Digital, the experience consultancy, have announced a collaboration that they say will accelerate time-to-market for 605’s newest product, 605 EXCHAN6E. The independent media trading currency offers an alternative designed to underpin advertising transactions between partners on the buy-side and the sell-side. […]
The technology, media and telecommunications (TMT) practice at Deloitte, has revealed its predictions for the sector in 2022. These include: No mid-life crisis for the games console: Market revenues will top £60 billion as device reaches half century Deloitte predicts that the games console market will generate £60.6 billion in 2022, up 10 per cent […]
The Digital Media Trends Fall Pulse Survey from consultancy firm Deloitte reveals 84 per cent of consumers are spending more time on online entertainment at home, compared with in-person entertainment outside the home. Eighty-four per cent (84 per cent) of US consumers say they are spending more time on online entertainment activities and less on […]