Seven out of ten Brits aren’t prepared to spend more than £20 (€22.50) per month on streaming services, a drop of £5 compared to September 2019 when the same proportion of the population was willing to spend up to £25, according to research by advertising technology company The Trade Desk. This could mean a reduction […]

Findings from a US consumer survey carried out by analyst firm Parks Associates suggest new OTT services Apple TV+ and Disney+ have captured significant market share in the streaming video space, rounding out the top five behind the ‘Big 3’ Netflix, Amazon Prime Video, and Hulu. The research firm’s Market Snapshot: Disney+ and Apple TV+ […]