Advanced Television

metaverse

Report: Marketers to boost ad spend in 2024

Mediaocean, the platform for omnichannel advertising, has released its 2024 Advertising Outlook Report, with all signs pointing to a prevailing focus on innovation and creativity in the new year. Overall, the findings show that despite macroeconomic headwinds holding over from 2023, optimism pervades the advertising industry. Omnichannel marketers, in particular, anticipate an active year, affirming […]

January 4, 2024

Ideal Systems integrates AI, NDI, Metaverse for blinx in Dubai

Ideal Systems has successfully delivered a state-of-the-art Media Creation Hub for Dubai based blinx, a youth-oriented media and news organisation for the Middle East. The new Hub creates multi-platform content to resonate with digital native Gen-Z and Millennials by being diverse, inclusive, and culturally relevant. The facility includes a next gen metaverse / extended reality […]

November 7, 2023

Broadband bodies co-operate on future capabilities

Trade bodies the Broadband Forum and the Fiber Broadband Association have signed an agreement in principle to advance the industry forward with future-proof, high-capacity, low latency fibre broadband capabilities that will enable the Metaverse and beyond. With a common focus on developing and educating the broadband industry on best practices, the agreement will combine the […]

July 19, 2023By Colin Mann

Forecast: Apple to revitalise AR/VR market

Following Apple’s recent unveiling of its Vision Pro headset, S&P Global Market Intelligence believes that the tech firm is set to play a key role in revitalising the AR/VR market. Neil Barbour, associate research analyst at S&P Global Market Intelligence, commented: “The AR/VR hardware segment found a relatively low ceiling as an extension of the […]

July 10, 2023

Study: Metaverse gaming redefining sector’s future

According to a new study by Fact.MR, a provider of market research and competitive intelligence, the global metaverse gaming market is expected to garner $1.3 trillion (€1.2trn) by the end of 2033, expanding at a CAGR of 38.2 per cent from 2023 to 2033. The metaverse, which has been attracting a lot of new users, […]

June 30, 2023

Official Celebrity Boxing events on FITE

FITE has signed a deal to present Official Celebrity Boxing’s next five events live via PPV, continuing the relationship between the combat sports streaming platform and the promotion that started the celebrity fight craze two decades ago. The first event, Clash in the Metaverse, will be on June 30th when Roy Jones Jr faces NDO […]

June 1, 2023

ITV Studios, VBG launch The Voice Studios

ITV Studios and The Virtual Brand Group (VBG) have launched The Voice Studios, an immersive virtual experience based on the hit series The Voice that allows fans to go on a musical journey to find their voice, just like the contestants on the show. The Voice Studios, which is free for everyone worldwide, offers fans […]

May 12, 2023

Survey: UK Gen Z keen on enhanced Eurovision experience

Teenagers and those in their early twenties are leading the way when it comes to excitement about the coming weekend’s Eurovision Song Contest and are keen to further enhance their Eurovision experience by using technology, according to research by communications and media software and services Amdocs. The survey of 1,000 UK consumers found that Generation […]

May 10, 2023

Come Dine With Me enters the metaverse

ITV Studios label MultiStory Media and Metaverse creative agency Metavision, have partnered up to launch Channel 4’s globally popular Come Dine With Me into the metaverse, with players now able to go head to head to become the ultimate dinner party host in a newly released Minecraft world. Come Mine With Me, which has been […]

April 26, 2023

Quickplay hires Mason

Quickplay has hired streaming and cloud technology expert Chance Mason to drive increased value for customers through insights and partnerships that optimise their investments in Quickplay’s cloud-native OTT platform. Mason, who joins as head of Strategic Account Management, leverages two decades of expertise and vision to support the streaming successes of a wide variety of […]

January 17, 2023