Research from Bankless Times has shown that World Cup viewers are aware of the possibility of integrating AR/VR technologies, as well as the metaverse, with the tournament itself. These technologies are closing the gap between watching the World Cup on TV, and actually being in the stands. When asked about a new experience they would […]

Axis My India, a consumer data intelligence company, has released its latest findings of the India Consumer Sentiment Index (CSI), a monthly analysis of consumer perception on a wide range of issues. The October report highlights that a significant 30 per cent plan to watch new movies on an OTT platform, 24 per cent plan […]

ITV Studios has granted exclusive metaverse rights for its The Voice talent show to the Virtual Brand Group (VBG) – a metaverse pioneer known for building immersive experiences and communities. VBG will will collaborate with ITV to develop, build and operate The Voice in the metaverse for the first time. Fans from across the world […]

Genius Sports, the official data, technology and broadcast partner that powers the ecosystem connecting sports, betting and media, has expanded its Official Tracking Data partnership with Football DataCo (FDC), the data rights holder of UK football, to capture sub-second and skeletal tracking data across the Premier League. Genius Sports will continue as the Official Tracking […]

Warner Bros Discovery Sports and Infinite Reality have partnered to offer a new way for audiences to engage with their favourite sports. With this multi-year agreement, Infinite Reality, a specialist in metaverse engagements, is now Discovery Sports Events’ exclusive metaverse partner. The organisations will collaborate and launch new avenues for sports communities, athletes and brands […]

CCS Insight has produced its latest set of 100 predictions that share its expectations for the technology landscape in 2023 and beyond. This year the research team has focused on potential changes ahead for the digital world, for the digital society, and for the digital self. Focus areas include sustainability, personal futures, advances in infrastructure, […]

As 5G uptake in many parts of the world bridges the milestone from early adopters to mass adoption, major new Ericsson research – the industry’s largest global study of its kind to date – underlines consumers’ growing commitment to 5G and their expectations on next-generation uses cases. The Ericsson ConsumerLab report, 5G: The Next Wave, […]

Media company SPI International, now a part of the Canal+ Group, has announced the launch of its first space in the metaverse, Casa FilmBox. The virtual space within Spatial’s metaverse features an auditorium, meeting rooms, galleries and exhibition halls to showcase SPI’s portfolio of content, products and marketing campaigns. Casa FilmBox also features a performance […]

As investment in the metaverse grows, ownership of dedicated metaverse devices (VR and AR headsets) is set to surge. The Strategy Analytics Metaverse, Augmented and Virtual Reality (MAV) report, Metaverse Device Forecast 2014-2027, predicts the installed base to double by 2024, from 50 million today. The report author, Executive Director David MacQueen, commented: “Growing investment in […]