Advanced Television


Sweden: Significant growth in podcast households

The market for paid podcasts showed strong growth in Sweden during Q4 2022. The number of paying households increased by 85 per cent compared to the same period 2021, reports Mediavision. Nearly all households that pay for podcasts (97 percent) also pay for audiobook and/or music services. This means that the paid market for podcasts […]

February 14, 2023

Sweden: Podcast payments continue to increase

Consumer payments for podcasts increased by 50 per cent during the third quarter of 2022 in Sweden, compared to the same period last year according to Mediavision. Consequently, annual revenue from consumer payments on the Swedish podcast market is expected to surpass SEK 150 million (€13.7m) in 2022. The advertising market has also grown, but […]

December 6, 2022

Report: Concerns over digital audio ad fraud

Integral Ad Science (IAS), a global player in digital media quality, has released its 2022 Amplifying Media Quality in Digital Audio Report. In partnership with YouGov, a global public opinion and data company, IAS surveyed US digital media experts  — including publishers, ad buyers, and adtech experts — on their expectations for digital advertising in […]

June 17, 2022

SiriusXM buys Conan O’Brien’s podcast business

Comedian and late-night TV host Conan O’Brien is selling his podcast business to pay-radio operator SiriusXM in a deal worth reportedly about $150 million (€140m). SiriusXM is buying O’Brien’s hit podcast, Conan O’Brien Needs a Friend, along with his Team Coco digital-media company and its network of ten podcasts. O’Brien owns the bulk of the […]

May 24, 2022By Chris Forrester

Rusty Quill Podcasts takes 48 wins at Audio Verse Awards

Rusty Quill, the independent podcast network, announces that it won 48 awards for its podcasts at the prestigious 2021 Audio Verse Awards announced on April 17th. These were shared between both Rusty Quill original productions and third-party productions on the RQ Network. Rusty Quill won 24 awards for its original productions: The Magnus Archives, Stellar […]

April 25, 2022

Data: 81% taken action after hearing ads during podcast

Data from Voices, the marketplace for hiring voice over talent, has revealed that in 2021 just over 50 per cent of its business customers are actively using voice overs for online advertising. Voices also revealed that 81 per cent of podcast listeners, if advertised to, will conduct some form of search or engage in a […]

April 11, 2022

PodcastOne partners with Adori Labs

Adori Labs, the interactive audio platform, and PodcastOne, a podcast platform and a subsidiary of LiveOne, have entered into an agreement that allows PodcastOne and its roster of hosts to integrate unique visual elements into the podcasts they produce and distribute via YouTube becoming the first podcast network to utilise Adori’s interface technology. Adori’s unique […]

March 23, 2022

Sky News, IRN extend distribution deal

Sky News has agreed a new multi-year deal with IRN (Independent Radio News) to continue distributing news, business, sports and entertainment audio content to commercial radio stations across the UK, reaching over 24 million listeners. The renewal means IRN subscribers including Heart, Magic, talkSPORT, LBC, and Radio Clyde, will continue to have access to Sky […]

March 15, 2022

Ofcom consults on BBC Sounds

UK broadcasting regulator Ofcom is inviting evidence on the market position and impact of BBC Sounds, the Corporation’s streaming media and audio download service that includes live radio, audio-on-demand, and podcasts. Ofcom notes that the audio and radio sector is undergoing a period of rapid change, driven in part by streaming services including global players […]

October 14, 2020By Colin Mann

Amazon launches podcasts in UK, US, Germany & Japan

Amazon Music announced today the launch of podcasts in the UK, US, Germany & Japan, across all tiers of service at no additional cost. Customers will be able to stream top podcasts they already know, as well as new, original shows produced exclusively for Amazon Music and hosted by creators including DJ Khaled, Becky G, Will […]

September 17, 2020