In the two weeks following the launch of Roku Originals, May 20th to June 3rd, a record number of unique accounts streamed The Roku Channel, according to the streaming platform and device specialist. Furthermore, the top ten most watched programmes on The Roku Channel were all Roku Originals in this two-week period. The debut of […]
Roku and Saban Films have announced an agreement granting Roku the pay-one window streaming rights to movies released by Saban Films. Under the agreement, a selection of Saban’s 2021 film slate will stream free exclusively on Roku’s ad-supported streaming service, The Roku Channel, in the US and Canada following theatrical and home entertainment release. The […]
Streaming platform and device specialist Roku has released first quarter 2021 results. Total net revenue grew 79 per cent year-on-year to $574.2 million (€475.5m). In a letter to shareholders, the company said: “Roku delivered an exceptional first quarter led by strong growth in advertising and the expansion of content distribution partnerships. We generated record revenue […]
Streaming platform and device specialist Roku has confirmed that Roku OS 10 has started rolling out to Roku devices including streaming players, audio products and Roku TV models. Roku OS 10 introduces a variety of new features getting users to content faster, improving network and input configurations, offering new ways to customise the experience and […]
Roku has announced the launch of an advertising brand studio to produce new creative ad formats and TV programming tailored for marketers. Roku says the advertising brand studio will help marketers go “beyond the traditional 30-second TV ad spot and amplify big moments in the marketing calendar”, including advertiser-commissioned short-form TV shows, interactive video ads, […]
As anticipated, streaming specialist Roku has acquired the exclusive global distribution rights to short-form mobile content service Quibi’s shows and will make the content available for free on an ad-supported basis later this year to all Roku users. The Roku Channel will become the exclusive place to stream more than 75 shows and documentaries that […]
Roku has revealed preliminary estimated data for the fourth quarter ending December 31st 2020, of 51.2 million active accounts — up by approximately 14 million accounts in 2020. The company also announced an estimated 17 billion streaming hours in the fourth quarter for a total of 58.7 billion hours in 2020, an increase of 55 […]
Following the 2020 US presidential elections, streaming device and platform specialist Roku has released new data detailing the significant growth in consumption of election-related news via streaming on the Roku platform. The analysis coincides with newly-released data from a nationwide survey of more than 2,000 US adults, conducted by The Harris Poll for Roku prior […]