Advanced Television

The Voice

The Voice UK names new coaches for 2024

The Voice UK will return to ITV1, STV, ITVX and STV Player later this year with three new coaches joining and Sir Tom Jones and host Emma Willis on the hunt for a musical superstar. Grammy Award winner and internationally acclaimed artist LeAnn Rimes joins the coaching line up, and making The Voice UK history, Tom Fletcher […]

February 21, 2024

Vila joins ITV Studios Iberia as Creative Director

Nathalie Garcia, Managing Director of the recently formed/launched ITV Studios Iberia, has announced that Miguel Vila has been appointed as the company’s Creative Director, Non-Scripted. As the exclusive home of ITV Studios’ formats in Spain, Miguel will creatively oversee the production of The Voice (La Voz), The Voice Kids (La Voz Kids) and The Chase […]

February 1, 2024

The Voice hits over 150 global commissions

ITV Studios format The Voice has reached a milestone with a combined number of over 150 adaptations of the popular talent show and its spin-offs airing in countries all over the world. Since its premiere in The Netherlands in 2010, nineteen countries have aired ten seasons or more, with NBC in the US the forerunner […]

October 16, 2023

ITV Studios, VBG launch The Voice Studios

ITV Studios and The Virtual Brand Group (VBG) have launched The Voice Studios, an immersive virtual experience based on the hit series The Voice that allows fans to go on a musical journey to find their voice, just like the contestants on the show. The Voice Studios, which is free for everyone worldwide, offers fans […]

May 12, 2023

Berry heads ITV Studios global commercial divisions

ITV Studios’ Chief Operating Officer David McGraynor has announced that Ruth Berry (currently Managing Director, Global Distribution) has been promoted to lead both of ITV Studios’ global commercial divisions. ITV Studios says that the bringing together of Global Distribution and Global Entertainment under a single leadership team, led by Berry, will enable it to “align […]

January 27, 2023

ITV partners with People’s Postcode Lottery

ITV and People’s Postcode Lottery have teamed up for a new on-air partnership aimed at showing what a big win feels like – featuring Jason Donovan, a helicopter and a big red truck. The new partnership, which culminates in a 200-second break takeover when the big postcode reveal for the Postcode Lottery’s biggest-ever £16.9 million […]

November 29, 2022

The Voice enters the metaverse

ITV Studios has granted exclusive metaverse rights for its The Voice talent show to the Virtual Brand Group (VBG) – a metaverse pioneer known for building immersive experiences and communities. VBG will will collaborate with ITV to develop, build and operate The Voice in the metaverse for the first time. Fans from across the world […]

October 31, 2022

ITV unveils its Super Saturday entertainment schedule

ITV has announced a raft of returning formats to kick start its Autumn entertainment schedule. The Masked Dancer, The Voice UK and Who Wants To Be A Millionaire are all back on ITV and ITV Hub from September 3rd, with Ninja Warrior Race For Glory making its long awaited return later in the month. The […]

August 24, 2022

The Voice Kids heads to Malta

This autumn, Public Broadcasting Services (channel TVM) will give a stage to the younger talents of Malta as it becomes the latest channel to commission its own version of The Voice Kids. Production on an 11-episode series will imminently produced locally by Greatt Company. This new commission marks the 43rd territory for the hit format, […]

July 11, 2022

The Voice highlightson Avakin Life

Avakin Life, the mobile metaverse created by British metaverse games developer and publisher Lockwood Publishing, will this week showcase the top highlights from its one-of-a-kind partnership with ITV hit show The Voice. The month-long ‘The Voice of Avakin’ partnership event, which took place at the end of 2021, welcomed almost 2million singers from around the […]

April 5, 2022