Advanced Television


Viacom18 acquires WIPL rights

The BCCI had issued an Invitation to Tender (ITT) for media rights to the Women’s Indian Premier League (WIPL) seasons 2023 – 2027. Pursuant to the bidding process, has announced that Viacom18 Media is the successful bidder for the consolidated bid for the media rights (i.e., global televisions rights and global digital rights). Viacom18 Media […]

January 16, 2023

IMG seals Cricket South Africa agreement with Viacom18 deal

IMG has renewed its international media rights distribution agreement with Cricket South Africa (CSA) until 2031. The agency, which has been working with CSA for more than 30 years, was instrumental in securing the governing body’s recently announced Viacom18 Sports deal, which will see the channel air all senior men’s and women’s international competitions played […]

November 16, 2022

Nickelodeon, Laal Singh Chaddha join forces to entertain families across India

Viacom18’s leading kids’ entertainment franchise, Nickelodeon, continues to raise the bar while engaging with its young and discerning viewers. Elevating excitement levels for families across India, Nickelodeon, joins forces with Viacom18 Studios and Aamir Khan’s family entertainer Laal Singh Chaddha that releases on August 11th. The film is the endearing story of the determined Laal […]

August 11, 2022

IPL broadcasting rights fetch $5.6bn

The streaming and TV rights for the Indian Premier League (IPL) have been sold for a record-breaking $5.6 billion (€5.3bn). Viacom18, backed by Indian billionaire Mukesh Ambani, acquired the streaming rights for a reported $2.6 billion, whilst Disney-owned Star India picked up the TV rights for a fee of around $3 billion. Two further rights […]

June 14, 2022

Smurfs makes its way to India on Sonic

Making a television debut, the iconic gang of little blue Smurf Village inhabitants has made its way to India. In some Smurf-tacular news, the much-loved Smurfs, one of the most popular characters, are expanding their adventures and now will have a village in Sonic, part of India’s leading kids’ entertainment franchise Nickelodeon, starting from 13th […]

June 13, 2022

Neeraj Pandey, Voot Select showcase India’s test-series win against Australia

Voot Select is all geared up to take cricket aficionados on a nail-biting journey of the 2020/21 India tour of Australia in its upcoming web series, titled ‘Bandon Mein Tha Dum’. Ahead of its release, the platform launched the riveting trailer of the Neeraj Pandey directorial at its launch event in Mumbai, to give viewers a sneak […]

June 1, 2022

James Murdoch invests in Viacom18

India’s Viacom18 operation is to get a major expansionist suite of investments from James Murdoch and Uday Shankar. Other cash is coming from Reliance and Paramount Global (the former ViacomCBS). The plan is to expand and launch Viacom18 as a TV and digital streaming platform. Viacom18 is home to the Colors TV channels and Voot […]

April 28, 2022By Chris Forrester

Nickelodeon the No. 1 Kids’ network in India

Viacom18’s kids’ franchise, Nickelodeon has established leadership in the kids’ entertainment space and enjoys a cumulative network share of 32 per cent within the genre. The franchise today delivers the highest reach of 48 million kids’ weeks on week and boasts of the largest home-grown content library created through launching 11 successful IPs in 11 years. Closing the year […]

April 20, 2022

Voot expands content library

Viacom18’s and India’s AVoD streaming platform, Voot, has expanded its content library to entice young audiences. Aiming to reach out to male audiences across metros, tier I and tier II cities, the platform will exclusively stream Brochara Season 2 and Baked – Teen Tidaga, Sab Bigada Season 3 starting April 18th and April, 25th respectively. […]

April 12, 2022

Nickelodeon’s Together For Good urges kids to #TakeABreak

Viacom18’s Nickelodeon has always had the best interest of its young viewers at heart. The Covid-19 pandemic has brought with it a complex array of mental health challenges which has affected everyone including kids. Nearly every child in the country is going through some extent stress and anxiety that the aftermath of the pandemic has […]

March 15, 2022