Advanced Television

viacom18

IPL broadcasting rights fetch $5.6bn

The streaming and TV rights for the Indian Premier League (IPL) have been sold for a record-breaking $5.6 billion (€5.3bn). Viacom18, backed by Indian billionaire Mukesh Ambani, acquired the streaming rights for a reported $2.6 billion, whilst Disney-owned Star India picked up the TV rights for a fee of around $3 billion. Two further rights […]

June 14, 2022

Smurfs makes its way to India on Sonic

Making a television debut, the iconic gang of little blue Smurf Village inhabitants has made its way to India. In some Smurf-tacular news, the much-loved Smurfs, one of the most popular characters, are expanding their adventures and now will have a village in Sonic, part of India’s leading kids’ entertainment franchise Nickelodeon, starting from 13th […]

June 13, 2022

Neeraj Pandey, Voot Select showcase India’s test-series win against Australia

Voot Select is all geared up to take cricket aficionados on a nail-biting journey of the 2020/21 India tour of Australia in its upcoming web series, titled ‘Bandon Mein Tha Dum’. Ahead of its release, the platform launched the riveting trailer of the Neeraj Pandey directorial at its launch event in Mumbai, to give viewers a sneak […]

June 1, 2022

James Murdoch invests in Viacom18

India’s Viacom18 operation is to get a major expansionist suite of investments from James Murdoch and Uday Shankar. Other cash is coming from Reliance and Paramount Global (the former ViacomCBS). The plan is to expand and launch Viacom18 as a TV and digital streaming platform. Viacom18 is home to the Colors TV channels and Voot […]

April 28, 2022By Chris Forrester

Nickelodeon the No. 1 Kids’ network in India

Viacom18’s kids’ franchise, Nickelodeon has established leadership in the kids’ entertainment space and enjoys a cumulative network share of 32 per cent within the genre. The franchise today delivers the highest reach of 48 million kids’ weeks on week and boasts of the largest home-grown content library created through launching 11 successful IPs in 11 years. Closing the year […]

April 20, 2022

Voot expands content library

Viacom18’s and India’s AVoD streaming platform, Voot, has expanded its content library to entice young audiences. Aiming to reach out to male audiences across metros, tier I and tier II cities, the platform will exclusively stream Brochara Season 2 and Baked – Teen Tidaga, Sab Bigada Season 3 starting April 18th and April, 25th respectively. […]

April 12, 2022

Nickelodeon’s Together For Good urges kids to #TakeABreak

Viacom18’s Nickelodeon has always had the best interest of its young viewers at heart. The Covid-19 pandemic has brought with it a complex array of mental health challenges which has affected everyone including kids. Nearly every child in the country is going through some extent stress and anxiety that the aftermath of the pandemic has […]

March 15, 2022

Viacom18’s Youth, Music and English Entertainment announces plans

Catering to India’s dynamic young audience, Viacom18’s Youth, Music and English Entertainment (YME) cluster comprising MTV, MTV Beats, Comedy Central, Colors Infinity and Vh1 has been on a steady growth path. Entertaining its audience with engaging programming and exciting innovations throughout the year, Viacom18’s Youth Music and English Entertainment cluster, unveils its content plans for […]

March 10, 2022

Dell, Voot partner to present Dell XPS Youniverse Creators

Dell Technologies and Voot, the subscription video on demand and OTT streaming service owned by Viacom 18 are coming together to launch Dell XPS Youniverse Creators. The show will focus on creators, who excel in various art forms, coming together in a Creative Residency to collaborate and create masterpieces using the Dell XPS. The aim […]

February 28, 2022

Voot adds Ullu titles

Viacom18’s AVoD platform, Voot, has announced a content partnership with streaming platform Ullu. As a part of the partnership, Voot will now be home to 100 titles from the Ullu library. As a part of the three-year digital exclusive deal, Voot will get access to original shows from the Ullu library across thriller, crime, horror, […]

January 13, 2022