Advanced Television

Viaplay Group

Viaplay appoints Gave as EVP and Head of Sports

Viaplay Group has appointed Cecilia Gave as EVP and Head of Sports. In her new role, Gave will oversee the strategic development and coordinate the management of Viaplay’s sports operations across all relevant markets. She joins the Group Executive Management team and is based in Stockholm. The appointment is effective immediately. Gave joined Viaplay Group […]

May 23, 2023

Viaplay names Åberg SVP and Head of Investor Relations

Viaplay Group has appointed Sandra Åberg SVP and Head of Investor Relations. Åberg is currently Investor Relations Director at Essity in Stockholm and brings experience in investor relations and finance from a range of international businesses. She will join Viaplay Group in September 2023 and report to Anders Jensen, Viaplay Group President and CEO. Åberg […]

May 11, 2023

Viaplay promotes Wallestam

Viaplay Group has appointed Filippa Wallestam EVP and Chief Commercial Officer, Nordics. In her new role, Wallestam will hold overall responsibility for the Group’s largest commercial region, which spans Sweden, Norway, Denmark, Finland and Iceland. Most recently EVP and Chief Content Officer, Wallestam will continue to lead Viaplay Group’s content operations and will be based […]

May 3, 2023

Viaplay Q1 subs up 60%

Viaplay, the streaming service owned by Swedish media company Viaplay Group, has reported that paying subscribers in Q1 were up up 60 per cent YoY to 7.64 million, with 325,000 subscribers added QoQ. Viaplay’s Nordic revenues were up 36 per cent YoY  to SEK1,211 million (€106.7m) on an organic basis, while international revenues were up […]

April 25, 2023

Viaplay launches on Roku in UK, US, Canada

Viaplay Group and Roku have agreed a multi-year partnership that makes the Viaplay streaming service available for subscription through Roku devices in the US, Canada and the UK. Viewers in all three countries can now subscribe directly to Viaplay’s full local offerings via Roku. In December 2022, Viaplay Group and Roku announced an agreement to […]

April 20, 2023By Colin Mann

Nørrelund to leave Viaplay Group

Peter Nørrelund, Viaplay Group EVP and Chief Sports Officer, has decided to resign from his position after more than 20 years with the company. Nørrelund joined Modern Times Group (MTG) in Denmark in 2003 and was promoted to Group Head of Sports in 2013. Following the split of MTG and Nordic Entertainment Group (now Viaplay […]

March 28, 2023

Viaplay recognised for sustainability performance

Viaplay Group has been recognised for its sustainability performance by Sustainalytics for the second consecutive year, following an analysis of over 15,000 companies around the world, and has received both a 2023 Industry Top-Rated Badge and a Regional Top-Rated Badge. In addition, Viaplay Group’s 2030 emission reduction targets for greenhouse gases (GHG) have been validated […]

March 2, 2023

Viaplay Group commissions first Dutch movie

Viaplay will premiere its first Dutch film, a comedy set around a Christmas dinner where nothing goes as planned, in late 2023. Jacqueline Blom (‘Black Widow’), René van Zinnicq Bergman (‘Smeris’), Georgina Verbaan (‘Klem‘), Barbara Sloesen (‘Something About Love’), Kiefer Zwart (‘Good Times, Bad Times’) and Stefanie van Leersum (‘Woensel West’) in the leading roles, […]

February 16, 2023

DAZN’s Breeze named Viaplay Head of Sports UK

Viaplay Group has appointed Edward Breeze as SVP and Head of Sports UK. Breeze has held a range of executive positions in the UK sports industry, and in his new role he will lead Viaplay Group’s sports operations in the region. Breeze will join Viaplay Group in October from DAZN, where he is currently EVP […]

July 21, 2022

NENT Group now Viaplay Group

With such a move being proposed at the end of March 2022, Viaplay Group, the international streaming provider, has formally changed its name and brand from Nordic Entertainment Group (NENT Group), following approval by shareholders at its Annual General Meeting (AGM) on May 18th. The change reflects the company’s strategic focus on the Viaplay streaming […]

May 19, 2022