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Sky Broadband, Guild launch women’s eSports initiative

April 11, 2024

A women’s only eSports initiative has launched in the UK, in a bid to improve diversity and inclusion in the gaming world. The series of tournaments, kicking off this April, provide a platform for women gamers to showcase their skills. It is the first women’s eSports tournament to award professional contracts as well as cash prizes to winners.

The women’s esports initiative is being brought to life by Sky Broadband in partnership with the Guild Esports company, co-owned by football legend David Beckham. Both Sky Broadband and Guild share the mission to create a more inclusive eSports industry.

The initiative is made up of two tournaments: Racers Eseries, a SIM racing-based competition, and the Soccer Eseries, an eSports football tournament, culminating in the Women’s Esports Finals. With a total prize pot of £50,000 split between the tournaments, all competitors at the Women’s Esports Finals will receive a cash prize, with the two ultimate winners of the Racers Eseries and Soccer Eseries also awarded a pro contract each and free Sky Broadband for 18 months.

Amber Pine, MD, Sky Connectivity said: “At Sky Broadband we’re committed to powering the gaming community, and we want to help ensure it’s an equal playing field for all. We’re creating new, safe and equal opportunities for woman gamers, working with Guild Esports for the past two years to achieve this ambition. This first-of-its-kind initiative opens up new avenues to help women go pro, with contracts and cash prizes up for grabs.”

Jasmine Skee, CEO of Guild Esports added:“With women representing 47 per cent of all gamers in the UK, it’s high time we create opportunities for talented women gamers to showcase their skills and compete at the highest level. We look forward to witnessing gaming enthusiasts across the country and beyond taking part in this unique opportunity.”

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