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Super Bowl highest ever TV audience

February 8, 2011

The 2011 Super Bowl broke US TV ratings records for the second year running on Sunday, with the climax of the American football season watched by an average of 111 million viewers on the Fox network.

Sunday’s 45th Super Bowl beat last year’s CBS record audience by 4.5 million.

Advertisers paid a record $3 million for a 30-second spot in this year’s Super Bowl with revenue from commercials expected to top $210 million.

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