Advanced Television

Research: 6% US homes will have pay-TV OTT in 12 months

May 14, 2018

New research from analyst firm Parks Associates shows that 6 per cent of US broadband households are highly likely to subscribe to an online pay-TV service within the next 12 months, which would more than double the number subscribing today.

“In 2017, 14 per cent of non-pay-TV households were

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Categories: Articles, Broadcast, Consumer Behaviour, FTA, Markets, OTT, OTT, Pay TV, Premium, Research, VOD