QYOU Media has named former President of Sony Pictures Worldwide Networks, Andy Kaplan, as Chairman of Board of Directors for QYOU India, a newly formed subsidiary of QYOU Media which delivers localised, curated digital-first video content to an Indian audience of over 185 million mobile and TV subscribers.
A media and entertainment veteran, Kaplan spent over sixteen years at Sony Pictures leading its global television networks and related investments, with over 180 channel feeds reaching nearly two billion subscribers. Under his leadership, Kaplan grew Sony Pictures Worldwide Networks’ portfolio from a handful of international channels to include some of the most popular digital media brands.
“Digital-first video content and mobile video consumption are shaking up the entire TV ecosystem due to huge demand from millennial and generation z audiences. India boasts a highly developed TV market and upwardly mobile audience, with viewers showing a huge appetite for new and exciting types of content. In just a few short years, QYOU Media has made inroads into the Indian market to become a go-to destination for digital-first content for TV audiences, forging relationships with some of the major TV providers. I am delighted to have the opportunity to support QYOU India to continue this success and replicate it in other fast-growth markets,” said Kaplan.
Curt Marvis, CEO and Co-Founder of QYOU Media, added: “From India to Latin America, Andy’s career is an accumulation of successful expansions into rapidly growing TV markets with fresh with compelling content. Over the past year, QYOU Media has built and maintained momentum with Q India. Andy’s appointment is important to shaping the next stage of our growth by offering strategic insight and a deep knowledge of the Indian TV market.”