Advanced Television

Research: Netflix dominates streaming video

December 11, 2018

Research on consumer behaviour for streaming video providers, including Netflix, HBO Go, Hulu, and Amazon Prime Video from Lab42 finds that Netflix is the dominant force among streaming video providers. It has the greatest percentage of all users, greatest percentage of exclusive users, and the highest retention rate.

Among all streaming video users, 89

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Categories: Articles, Broadcast, Consumer Behaviour, Markets, OTT, OTT, Premium, Research, VOD