Study: Involuntary cancellations a big problem for SVoD industry

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A study that delves into consumer relationships with streaming video services and viewing behaviour has found that 70 per cent of households in the US and 40 per cent of UK homes have a subscription to at least one streaming video service, and that the average subscriber in the US watches 3.4 services and pays an average of $8.53 per service.

One of the major findings of the

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