Chicken Soup for the Soul, FUEL TV partnership
January 29, 2024
Chicken Soup for the Soul Entertainment has formed a joint venture with FUEL TV, the specialist in action-sports content, to create FUEL TV branded SVoD and FAST channels. The companies will combine their respective content catalogues, including Chicken Soup for the Soul Entertainment-owned SVoD channels, which will become FUEL TV SURF, and LiftTicket will become FUEL TV SNOW. In addition, the venture will create two new channels, FUEL TV SKATE and FUEL TV BIKE.
Under the terms of the deal, FUEL TV will run and operate the channels. Chicken Soup for the Soul Entertainment divisions Screen Media Ventures will contribute 1091’s library of action sports titles, and Crackle Connex will sell ad inventory. The joint venture expects to roll out the new FUEL TV branded channels in the coming months.
Chicken Soup for the Soul Entertainment plans to expand its joint venture efforts in 2024.
FUEL TV is available in over 130 countries through more than 80 different partnerships with various broadcasting and streaming (CTV, OTT) platforms. The company offers over 600 hours of new programming every year, in addition to 250 hours of live events and 350 hours of exclusive content. Chicken Soup for the Soul Entertainment SVoD services Echoboom features action sports titles across skateboarding and skiing, SurfnowTV features the best in surf videos that feature the biggest names past and present, and LiftTicketTV offers viewers the best in ski videos.
“FUEL TV is the gold standard for action-sports content, and they are the perfect counterparty for us to work with on this joint venture,” said Elana Sofko, chief strategy officer of Chicken Soup for the Soul Entertainment. “Their expertise, combined with our robust content and advertising teams, will make this a powerful offering.”
“We are delighted to join this venture, uniting two of the biggest action sports libraries, and both companies’ prowess in the media industry will allow us to consolidate the leadership in the action sports space,” adde Fernando Figueiredo, CEO of FUEL TV. “Moreover, it will give Surf, Skate, Snow, and Bike a standalone home for those core viewers that binge their sport for hours. For 20 years, FUEL TV action sports channel has gathered all these sports and will keep doing it by being the home of hundreds of hours of LIVE Events from across the globe.”