Advanced Television

Comcast reveals StreamSaver launch date, price

May 22, 2024

Comcast has announced that its new streaming bundle of Peacock, Netflix and Apple TV+, known as Xfinity StreamSaver, will be available to new and existing Xfinity Internet and TV customers in the US from May 29th.

StreamSaver includes a subscription to Netflix Standard with ads, Peacock Premium, and Apple TV+, delivering a savings of over 30 per cent, or nearly $100 (€92) a year.

“StreamSaver is a homerun for consumers who want top-tier entertainment and live sports, and for our world-class partners Peacock, Netflix and Apple who benefit from the reach and depth of our entertainment platforms and Xfinity’s marketing engine,” said Dave Watson, CEO of Connectivity and Platforms, Comcast. “StreamSaver also reinforces the value of our broadband products, offering customers new ways to save money on streaming entertainment via the nation’s best and most reliable network in and out of the home.”

With StreamSaver, customers can watch popular and award-winning TV shows and movies including Netflix’s Bridgerton and Baby Reindeer, Peacock’s Bel-Air and The Traitors, and Apple TV+’s Severance and Slow Horses. They will also have access to thousands of hours of live sports including MLB Friday Night Baseball from Apple TV+; NFL Football and WWE (starting in 2025) from Netflix; and NFL Football, Big Ten, Premier League, FIFA World Cup, Golf, WWE, NASCAR and every minute from the upcoming Paris 2024 Olympics from Peacock.

Current and new Xfinity Internet or TV customers can add Xfinity StreamSaver for an everyday price of $15 per month, with no annual contracts. Customers can also combine the bundled apps with NOW TV for one all-in-monthly price of $30. Together, the NOW StreamSaver gives access to programming from three streaming apps alongside 40+ live TV channels including, AMC, A&E, Hallmark, History Channel, Lifetime, WEtv, plus over two dozen integrated FAST channels like AccuWeather, NBC News, TODAY All Day and Xumo Movies.

Commenting on the news, Dan Goman, Ateliere Creative Technologies Founder & CEO, said: “[Comcast’s StreamSaver bundle] marks a significant step forward toward ‘Cable 2.0’ in the streaming industry – where streaming wars are moving from platform vs. platform, to bundle vs. bundle. The new offering […] yields savings of around 35 per cent compared to subscribing to these services separately. Bundling provides consumers with a comprehensive entertainment package at a more manageable price, addressing the financial constraints many face when choosing between multiple streaming services. This approach mirrors the traditional cable bundles, making it easier for consumers to access a wide range of content.”

“Media companies are under pressure from investors to scale their streaming services and achieve profitability, while also facing stiff competition from tech giants like Amazon and YouTube. These proposed ‘mini bundles’ not only offer a more reliable revenue stream for companies but also helps mitigate the issue of subscriber churn, which has been a persistent challenge in the industry. The entertainment industry is in a transition, with rising content costs and market saturation driving prices higher. Bundling services not only provide a more reliable revenue stream for companies but also help stabilise the market by offering consumers more value. Unfortunately, this also means the end of the ad-free, a la carte offerings that many consumers have come to enjoy, as the focus shifts towards comprehensive bundles that limit flexibility but enhance overall value,” added Goman.

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