This year’s FIFA World Cup tournament in Russia will add $2.4 billion (€2.04bn) to the global advertising market, according to new research by advertising firm Zenith. This will be the net amount of money added to the market, taking into account both the extra money spent by advertisers seeking to reach World Cup audiences, and […]
Hot on the heels of news June 5th that it has won a $20 million arbitration award, Avanti Communications says that it has certain additional funds available to it. The company said back in April that is seeking to raise additional funds of “at least” $50 million, and needs to have in place “$40 million […]
Broadcast Australia (a BAI Communications Company) and Free TV are performing trials in order to evaluate next generation broadcast technology for Australia. The objective is to have a second-generation system able to broadcast 4K TV programmes, while the first generation system built in 2001 and based on DVB-T cannot. The trials include both laboratory testing […]
Although rumoured at an earlier stage to be among the bidders for the main packages of live rights to English Premier League football, Amazon has been successful in securing one of the secondary, 20-match packages that remained unsold when the successful bids were announced. BT, which already secured rights to 32 games, picked up a […]
BT Sport has won the rights to a further 20 Premier League football matches in the UK, taking the total to 52, for three years from the start of the 2019/20 season. These games add to the 32 Saturday matches which BT Sport won earlier this year, and were part of two, unsold secondary packages […]
A 46 per cent rise in the cost of football TV rights in Spain between 2015 and 2017 has driven La Liga to become the second richest national league in the world, behind the Premier League. A Deloitte report has revealed that La Liga, with a record profit of €2.85 billion, has overtaken the German […]
Video marketing platform Innovid has released its annual global video benchmarks report, highlighting the growth and impact of data-driven video (DDV) and connected TV (CTV), based on a year-long study analysing thousands of video campaigns with billions of impressions across 340+ global brands. The report covers data collected throughout 2017, delving into baseline performance for […]
In addition to announcing that Amazon Prime and BT had been successful in securing the two outstanding live rights domestic packages, the Premier League has confirmed that its member clubs have agreed a new formula for sharing any future increase in international broadcast revenue from season 2019/20 onwards. The League currently distributes all international broadcast […]
Arianespace’s CEO Alain Charmeau says Elon Musk’s SpaceX rocket system is too cheap, and could end up forcing Europe’s highly-prized Ariane rocket system out of business. Arianespace is already designing much lower cost rockets (in particular its Ariane 62 versions due to test fly around 2020-2021). Ariane also uses lower cost Vega (from Italy) and […]
ProSiebenSat.1’s Christof Wahl has confirmed he will step down from the role of Chief Operating Officer at the end of July. Wahl joined the German broadcasting group in February 2015 and has recently been responsible for the company’s digital entertainment business. “I thank Christof Wahl on behalf of the whole Supervisory Board for the excellent […]