Eluvio has announced a multi-year agreement with Metro Goldwyn Mayer (MGM) to extend use of the Eluvio Content Fabric to power MGM.com and MGM ROAR, their enhanced B2B platform which provides MGM licensing partners the ability to experience new content, screenings, and marketing materials for the studio’s vast library of films, TV shows, and digital […]
Arqiva has been selected by GB News to deliver its new channel, which will deliver 6,500 hours a year of unique British news content. The provider of broadcast transmissions and infrastructure will distribute GB News to all major UK platforms including Freeview, Sky, Virgin Media, YouView and Freesat, reaching more than 96 per cent of […]
Digital video ad spend is dramatically increasing in the UK, yet more than four in 10 (41 per cent) of digital video advertisers and buyers say that a lack of understanding of the ecosystem is one of the key barriers to greater adoption. In a study conducted by Xandr, more than half (57 per cent) […]
Comscore, a partner for planning, transacting, and evaluating media across platforms, has announced a long-term renewal agreement with Dailymotion, the global video streaming platform. Under the terms of the agreement, Comscore will continue to provide digital measurement across Dailymotion’s full international footprint across almost 20 countries. The new agreement extends a relationship that originally started […]
Increased movement and competition on UK DTT platform Freeview is among the developments for 2021 predicted by Chris Parsons, Chief Executive at channel operations specialist MediaPaedia Broadcast. His five predictions are: Covid efficiencies are here to stay 2020 saw unprecedented changes in the broadcast industry, one traditionally based on trade shows and meetings. Production has […]
Nielsen is launching its Theatrical Video On-Demand measurement service as a way to capture viewing to movie releases that are directly available to consumers to rent or purchase on demand through streaming/MVPD platforms. The evolution of theatrical distribution, especially during the pandemic, has introduced a new opportunity for both consumers and content owners by delivering […]
Extreme E, the new electric off-road racing series, has been working with YouGov Sport since its inception in 2018 to garner information about the championship’s audience and their attitudes towards fighting climate change, a key aim of the series. YouGov is an international research and data analytics organisation and its sports arm, YouGov Sport, has […]
AsiaSat, the satellite solutions provider, has announced further expansion of its media solution offerings by partnering with HERMES Live to provide broadcast-grade live streaming service to its global customers. HERMES Live is a live streaming platform based on patented video technologies, for broadcasters, media companies, event organisers, corporates and enterprises to deliver live streaming content […]
Samba TV, a global player in television data and omniscreen measurement, has partnered with TiVo as part of its continued investment in broadening reach and representation of its dataset. The integrated dataset can now precisely measure the impact of live and time shifting linear TV usage on reach, frequency, and ad effectiveness. Samba TV says […]
SpaceX carried its 25th mission of the year into orbit on Sunday December 13th at 17.30pm GMT. The client is pay-radio operator SiriusXM (SXM-7). The original scheduled launch was for Friday December 11th but was scrubbed because of technical issues. The satellite was built for SiriusXM by Maxar Technologies. It is one of two satellites […]