Pre-Covid 19, competition within the OTT market had already been intensifying, with the launch of a plethora of new platforms offering more choice than ever before. During lockdown, it’s no surprise either that consumers’ appetite for content has been stimulated but not satiated: time spent in video streaming apps globally during the peak week of […]
Findings from connected TV platform and device specialist Roku’s annual Cord Cutting study, including new insights shared by US consumers about how the Covid-19 pandemic is influencing the shift to streaming, indicate that approximately 32 per cent of US TV households do not have a traditional pay-TV subscription (cable, satellite, telco), while another 25 per […]
Digital won’t be able to make up for the shortfall in ad spend in traditional channels, but it will register a small increase this year, according to eMarketer. Underpinning this increase is digital video spend, which will post 15 per cent growth. eMarketer expects digital ad spend to increase by 0.3 per cent, accounting for […]
Data released by the British Association for Screen Entertainment (BASE) and compiled by The Official Charts Company (OCC) has shown that consumer spend on digital film to buy and keep grew by more than 87 per cent during the lockdown period to a year-to-date value of £113 million (€124m) to the end of June as […]
A survey conducted by Japan’s public broadcaster NHK says that 66 per cent of Japanese are in favour of further postponing or cancelling the 2021 Olympics. The Games are scheduled to open next July, a year from now and a year later than originally planned. The NHK poll also suggests that respondents are less interested […]
Research from Parks Associates finds the US cloud gaming market could generate nearly $3 billion (€2.6bn) in annual subscription revenue, as 30 per cent of US broadband households currently express interest in this service. The research, in Cloud Gaming Demand and Preferences, reports 74 per cent of US broadband households play video games for at […]
Findings from research firm Roy Morgan reveal that Australians were adding new subscription TV services at an astonishing rate during the lockdown period which started in late March. Almost 15.74 million Australians now have access to a subscription TV service, up 878,000 (+5.9 per cent) in only three months. All the major subscription TV services […]
A study using Ampere Analysis’s most recent AVoD revenue data has revealed that European broadcasters are no longer playing catch-up when it comes to first run VoD content. Broadcaster VoD (BVoD) audiences tend to be younger and more affluent than those who watch linear television, which has contributed to an increase in digital-only commissions. Investment […]
According to a recent global survey of broadcasters, 82 per cent believe that cellular networks such as 5G will eventually replace traditional broadcast distribution such as DTT/DTV and satellite as the preferred way to access TV content, with over a third (37 per cent) of these respondents expecting this to begin happening within one to […]
Findings from Hub Entertainment Research’s annual study – Evolution of the TV Set – reveal more viewers are using smart TVs linked to smart speakers to fill gaps in TV set capabilities. Highlights from the research: Amazon Echo still leads all speaker brands when it comes to integration with smart TVs – but the gap […]