The team at Ampere Analysis publishes a weekly podcast discussing the impact of the Coronavirus pandemic on the entertainment industry. These sessions include the latest forecasts and projections which are being calculated by the expert team as the situation evolves. In this fifth episode, the team discussed premium VoD and its impact on theatrical releases, […]
Over 10 million Spanish homes have access to either traditional pay-TV operators or SVoD services, according to a report from consultancy firm Barlovento. Overall, more than 23 million people subscribe to a pay-TV service, representing 56.9 per cent of individuals aged 14 and
Nigel Walley, MD of UK media consultancy Decipher, has called for the UK TV industry to create for a new addressable data body for the free-to-air TV market, suggesting that over half the homes in the UK use a TV platform from one of the ‘free’ platform providers (Freeview, Freesat and YouView) and therefore block […]
The DPP, the media industry’s business network, has published the results of an extensive piece of research into the global supply of content to VoD platforms. Supplying the VoD Revolution defines a reference workflow for the supply of content from distributors and aggregators to platforms. It exposes the pain points felt by implementers of these […]
Data from Unruly, the programmatic video marketplace, has found that directly addressing the Covid-19 pandemic appropriately in TV commercials has had a positive impact on brand favourability in the US Budweiser’s One Team ad stood out from many other brands receiving a 57.10 per cent favourability score. Other brands that are earning high favourability from […]
Mobile services represent critical infrastructure that’s allowing people to stay connected during the coronavirus crisis. However, that doesn’t mean these services are immune to the pandemic’s economic shock, with 2020 market revenue now expected to come in about $51 billion (€46.6bn) short of the previous forecast, according to Omdia. Worldwide mobile communications services market revenue […]
The US Government has published a report that places Saudi Arabia on its Priority Watch List, related in large part to the piracy by beoutQ, while also exceptionally announcing an ‘Out-of-Cycle Review’ into Saudi
According to the Global Video Benchmarks Report from advertising and analytics platform Innovid, nearly half of advertisers leverage advanced video ad formats worldwide, driving a 335 per cent higher engagement rate when compared to standard pre-roll ads. Additionally, the pace of Connected TV (CTV) impression and engagement growth has scaled dramatically with a 67 per […]
Edge cloud platform Fastly has released analysis of Internet performance within median income brackets in the US which uncovers a clear stratification of download speeds, indicating households with lower incomes experienced lower download speeds compared to households with higher incomes. In the weeks since the onset of the Covid-19 pandemic, more and more people around […]
The EBU’s new Trust in Media report shows that radio and TV continue to be the most trusted media throughout Europe. By contrast, social networks are least trusted in 85 per cent of countries. This gap comes into sharp focus when it comes to trust in news about Covid-19. While 47 per cent of people […]