Advanced Television

Social Media

NBC Olympics plans record-setting digital coverage

A record 4,500 streaming hours, including live streaming of all competitions; TV simul-stream coverage of nine television networks; and first-time streaming to connected TVs highlight NBC Olympics’ digital offering for the 2016 Olympic games. In addition, Olympic fans will be able to access two apps, two digital-only programmes, and an active news desk that will […]

August 3, 2016

1 in 3 Americans to follow Election on Twitter

With both the Democratic and Republican National Conventions slated to take place in July, Americans have more ways than ever to follow coverage of this critical moment in the 2016 US election season. Snell Advanced Media (SAM), found that one in three Americans (32 per cent) are likely to follow the live stream of the […]

July 29, 2016

NZ: Growing gap between young and old audiences

Research commissioned by NZ On Air shows New Zealanders’ media consumption habits are changing rapidly as the media environment and technology changes. And the most rapid change is with younger audiences. The research is a follow-up to a survey first carried out in 2014, which provides the only independent, publicly available data across media types. […]

July 28, 2016

Premier League highlights for Twitter

Twitter has revealed a deal with Sky Sports that will see Premier League highlights and goals streamed on the social media site for the 2016/17 season. Per the agreement, Twitter users in the UK and Ireland will be able to see video clips of key moments and goals from all games broadcast by Sky in […]

July 27, 2016

Twitter sees slowest growth in 3 years

Q2 revenue was up 20 per cent to $602 million (€547.5m), much slower than the same quarter last year when it rose 61 per cent. But the social media giant managed to decrease its quarterly loss to $107 million from $136 million last year. The company also reported a 3 per cent increase in monthly […]

July 27, 2016

Twitter signs NHL, MLB streaming deal

Twitter has announced it will live stream weekly out-of-market games from Major League Baseball (MLB) and the National Hockey League (NHL). 120 Sports, the OTT network, will also produce an exclusive, nightly multi-sports highlights show called The Rally, the first show of its kind to be streamed live on Twitter. The MLB, NHL, and 120 […]

July 26, 2016

Bloomberg, Twitter partner for live streaming

Bloomberg Media – the consumer-facing media organisation of multi-platform media company Bloomberg – and Twitter are partnering to live stream select Bloomberg Television programmes, including Bloomberg West, What’d You Miss?, With All Due Respect and the network’s markets coverage. The live streaming partnership marks an expansion of Bloomberg’s digital video strategy, extending the network’s reach […]

July 13, 2016

BuzzMyVideos moves into social distributed video

BuzzMyVideos, the the next-generation, creator-first media company, has announced a strategic move into Social Distributed Video by enabling content creators to publish their videos across Facebook and Twitter via its new tool BuzzBroadcast. The new video manager feature BuzzBroadcast resides on the creator dashboard and allows users to simultaneously upload videos to Facebook and Twitter. […]

July 11, 2016

Spain: Neustar, Twitter team up

Neustar, a neutral provider of real-time information services, has joined forces with Twitter in Spain to give marketers the insights needed to validate the impact social media has on TV, and in-store sales. Commenting on the partnership Alfonso Calatrava, research director, Twitter Spain said, “Twitter is becoming a powerful tool to market TV programming and […]

June 30, 2016

YouTube adds live streaming

YouTube has confirmed that it will add live-streaming capabilities into its mobile app. Akin to other live-streaming services such as Periscope and Facebook Live, YouTube will also let viewers leave live comments. Although YouTube has been offering live-streaming of events to users since 2011, the feature was not available in the YouTube app. In a […]

June 24, 2016