Advanced Television

Social Media

Study: Social media crucial for Gen Z music discovery

Research has revealed that consumers want brands to be actively involved in the development of new and emerging musicians. More than a third (39 per cent) of people expect brands and companies to use the music of emerging artists in their social media posts – and a similar number (34 per cent) expect brands to […]

March 8, 2023

Team GB partners with Little Dot Sport

Little Dot Sport, the digital content agency and media network Little Dot Studios’ sport specialist label, has been awarded a YouTube channel management and paid media contract with Team GB, starting with immediate effect. The two-year contract will see Little Dot Sport provide support on the management of the Team GB YouTube channel as well […]

March 8, 2023

Videocites partners with NBA

Videocites, creator of the next-generation analytics solution that reveals the social footprint created by fans and partners on social media, has announced the initial closing of a Series B round led by Velocity Capital Management with additional investments by Series A investor Infront Sports & Media AG, and NBA Equity. Videocites is providing the NBA […]

March 1, 2023By Nik Roseveare

Study: 75% Millennial parents keep children off social media

Millennials have ripped up the parenting rulebook when it comes to raising their own Gen Alpha children, according to a study by kids and family insight company Beano Brain. Findings from the year-long study based on more than 200-hours of face-to-face interviews and a survey of 2,000 parents are published in a white paper titled […]

February 28, 2023

France: Smartphones account for 75% of online time

French Internet users spent two hours and eighteen minutes surfing the internet per day in 2022, and three in four (45 million) are doing it every day. This is 10 per cent more than in 2019. According to a study by Médiamétrie, 75 per cent of this time is spent on smartphones, ahead of online […]

February 21, 2023From Pascale Paoli-Lebailly in Paris

Research: Gen Z Brits fatigued by news, social media

Data from audience insights platform GWI, reveals that Gen Z has become ‘crisis fatigued’ in their attitude to the world around them. The research from GWI’s Global Gen Z report, reveals that, despite being known as a climate-conscious generation, young Brits interest in environmental issues has dropped by 19 per cent over the past year, […]

February 16, 2023

DAZN closes Eleven Group acquisition

Direct-to-consumer sports streaming company DAZN has completed its acquisition of Eleven Group businesses and US-headquartered social media creative agency Team Whistle. The company says the acquisition further demonstrates its ambition to become the ultimate global sports destination for fans by combining access to premium rights with a range of other products and services, including gaming, […]

February 15, 2023

Study: TikTok increasingly popular among kids

Findings from online safety and digital wellbeing specialist Qustodio give extensive insight into children’s digital behaviour and app use across 2022, detailing the online habits of children aged 4-18, studying trends in screen time, social media, educational usage, mobile gaming, online entertainment, and communication. The report, From Alpha to Z: Raising the digital generations, studies […]

February 13, 2023

Snapchat adds BBC Studios content

Snap has announced a new content partnership with BBC Studios, the BBC Group’s commercial subsidiary, to host made-for-mobile, short-form content on Snapchat Discover. BBC Studios will publish highlights and behind the scenes content from the popular motoring entertainment show, BBC Top Gear, and all the drama from soap opera, EastEnders, on Snapchat. New channel Funny […]

February 13, 2023

Research: Users seek quick access to credible video content

Sony has undertaken analysis of the most engaged Twitter video content linked to 2022’s top news stories across Europe, which amounted to over 201 million views and over 8.6 million points of engagement (total of shares, likes, and comments) on the platform. Stories analysed included the war in Ukraine, the Amber Heard vs Johnny Depp […]

February 8, 2023