Research from FreeWheel, a Comcast Company, finds media buyers are confident about ad spend bounce-back in most sectors in the coming months. The survey targeting media agencies, DSPs and direct advertisers, looked at buy-side perceptions of advertising in the UK, France and Germany in the current environment. When asked whether specific sectors would see a […]
Worldwide 5G network infrastructure market revenue will almost double in 2020 to reach $8.1 billion (€6.9bn), according to the latest forecast by research and advisory company Gartner. Total wireless infrastructure revenue is expected to decline 4.4 per cent to $38.1 billion in 2020. Investment by communications service providers (CSPs) in 5G network infrastructure accounted for […]
Apple TV+ and Oprah Winfrey have announced The Oprah Conversation, a new series that will continue to explore impactful and relevant topics with fascinating thought leaders from all over the world. The Oprah Conversation will debut on Apple TV+ on July 30th. Filmed remotely and incorporating audience engagement, WInfrey will lead timely and intimate discussions […]
Paris-based consultancy Euroconsult says that despite the virus pandemic it still expects around 1000 smallish satellites to be launched each year throughout this decade. The drive will largely come from would-be broadband suppliers with mega-constellation operators accounting for around half of all launches and one-fifth of market value. Euroconsult’s forecast (contained within Prospects for the […]
Pre-Covid 19, competition within the OTT market had already been intensifying, with the launch of a plethora of new platforms offering more choice than ever before. During lockdown, it’s no surprise either that consumers’ appetite for content has been stimulated but not satiated: time spent in video streaming apps globally during the peak week of […]
Record-breaking numbers of children turned to the BBC’s iPlayer content, apps and websites during lockdown to keep themselves informed, educated and entertained while at home. On BBC iPlayer, programme requests for CBeebies and CBBC shows were up by 81 per cent from April to June at an average of 38 million every week. Children’s shows […]
In-Flight Entertainment and broadband communications supplier, Global Eagle Entertainment (GEE) has entered Chapter 11 bankruptcy. The company had been clear in the recent past that the near-total collapse of the world’s airline and related passenger traffic was putting the business under strain. Moody’s Investors Services had downgraded GEE’s rating to PD/LD which translates as a […]
Research from Parks Associates finds the US cloud gaming market could generate nearly $3 billion (€2.6bn) in annual subscription revenue, as 30 per cent of US broadband households currently express interest in this service. The research, in Cloud Gaming Demand and Preferences, reports 74 per cent of US broadband households play video games for at […]
A study using Ampere Analysis’s most recent AVoD revenue data has revealed that European broadcasters are no longer playing catch-up when it comes to first run VoD content. Broadcaster VoD (BVoD) audiences tend to be younger and more affluent than those who watch linear television, which has contributed to an increase in digital-only commissions. Investment […]
Discovery Italia has seen the highest growth in audience share over 24 hours (+8 per cent) among Italian broadcasters during the first six months of 2020. However, the Covid-19 health emergency impacted the group’s advertising sales, dropping by 14.6 per cent in the first four months of 2020 (-49 per cent in April alone). On […]