Advanced Television


Research: Mexican viewers back AI dubbing over subtitles

The world’s biggest entertainment distributors could win over millions of TV viewers currently swerving non-domestic content by deploying AI dubbing, new research suggests. A YouGov poll of 1,002 Mexican adults found that more than half (58 per cent) preferred watching content localised with AI dubbing over a subtitled equivalent, with the strongest preference displayed by […]

March 6, 2023

Fremantle partners with Papercup

Fremantle, a specialist in creating, producing and distributing films, documentaries and broader entertainment content, has announced its partnership with UK artificial intelligence start-up, Papercup. The two-year deal will see Papercup localise hundreds of hours of video entertainment content from Fremantle’s catalogue of talent shows into Arabic. This content – from world-renowned Fremantle formats including Idols, […]

January 31, 2023

Jamie Oliver partners with AI dubbing firm

The Jamie Oliver Group has announced its partnership with artificial intelligence start-up, Papercup to localise Jamie Oliver’s high-performing YouTube content for Spanish, German and Brazilian Portuguese-speaking audiences. The partnership intends to bring Jamie Oliver’s content to people around the globe on newly created Spanish and German YouTube channels. Brazilian audiences, who are already able to […]

December 6, 2022

Blu Digital acquires Haymillian

Blu Digital Group, a media technology company that offers cloud-based software and digital media services to the entertainment industry, has acquired Haymillian, a dubbing, subtitling and access services company supporting over 40 languages within subtitling and dubbing. The acquisition enables Blu to further enhance its localisation and access services capabilities, and to expand its presence […]

November 22, 2022