Advanced Television

ESPN

NHL releases This Is Hockey series

The National Hockey League (NHL) has announced the release of This Is Hockey, an original series featuring the growth of hockey in Argentina, Brazil, Chile, Colombia, Jamaica, Mexico, and Puerto Rico, seven unexpected places where hockey is thriving. All episodes are now available to watch globally, in multiple languages. Viewers can stream in Canada on […]

November 19, 2024

ESPN rolls out account linking with ESPN BET

PENN Entertainment and ESPN have announced that account linking between ESPN BET and ESPN is now available for US customers. By linking accounts, fans will have the ability to seamlessly track upcoming, live and settled bets within the ESPN app and website. With this enhancement, ESPN BET says it will soon bring fans more personalised […]

November 1, 2024

ESPN appoints Fox as SVP of Marketing

ESPN has announced the appointment of Jo Fox as Senior Vice President of Marketing. She will oversee strategic leadership for the marketing team, driving brand awareness, fan engagement, and contributing to the growth of revenue across ESPN’s platforms. Based in New York, she will report directly to Tina Thornton, Executive Vice President at ESPN. Fox […]

October 23, 2024

Television ad spend for sports betting: Are big budgets leading to big returns?

In the fiercely competitive sports betting industry, advertising plays a vital role in gaining visibility and staying ahead of the competition. Whether it’s UK-based Gamstop sites known for their strict regulations or non-Gamstop betting sites that offer greater flexibility, enhanced gaming options, and attractive bonuses, evidenced in John Smith’s review, one thing remains consistent across […]

October 15, 2024

ESPN signs former NFL MVP Newton

ESPN, the Disney-owned sports network, has announced a contract with former NFL MVP Cam Newton. Under this deal, he will primarily be a commentator on First Take, ESPN’s signature morning debate show featuring Stephen A Smith and host Molly Qerim. Newton will make his show debut on October 11th during a live show at Tennessee […]

October 11, 2024

NBA family is all in for 2024-25 KIA NBA Tip-off campaign

The NBA has debuted its 2024-25 season tip-off brand campaign, The Tip-Off, which is now streaming across all @NBA social platforms and on the NBA App.  In the spot, two-time NBA champion and six-time NBA All-Star Kawhi Leonard and two-time NBA All-Star Anthony Edwards are joined in the center circle by three-time NBA All-Star Bam Adebayo, five-time NBA All-Star Luka Dončić, […]

October 4, 2024

Florida Panthers launch Panthers+

The Florida Panthers, ViewLift and Scripps Sports have announced that ‘Panthers Plus,’ an all-new mobile application and the official streaming home of the club, is now available on web browser, iOS, Android, AppleTV, Roku and Amazon Fire TV. Additional platforms Samsung TV and LG TV are expected to be announced and added in the coming […]

September 24, 2024

Disney channels return to DirecTV

DirecTV and The Walt Disney Company have announced “an agreement in principle” that has seen Disney’s full linear suite of networks restored to DirecTV, DirecTV Stream and U-verse customers in the US while both parties work to finalise a new, multi-year contract. DirecTV had dropped all Disney channels on September 1st after failing to agree […]

September 16, 2024

DirecTV drops Disney networks

The Walt Disney Company and US satellite TV provider DirecTV have failed to reach a new distribution deal for ESPN, ABC and other Disney-owned networks, resulting in more than 11 million DirecTV subscribers across the US losing access to those networks on September 1st. The expiry of the prior deal, which was signed in 2019, […]

September 2, 2024

ESPN, USTA extend relationship

With the Main Draw of the 2024 US Open underway in New York City, ESPN and the United States Tennis Association (USTA) have extended their relationship with a new, 12-year agreement that will keep the iconic event with ESPN through 2037. The deal, which starts in 2026 and is ESPN’s longest-term tennis agreement, also continues […]

August 29, 2024