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Meta to stream 50+ live NBA games

Meta has announced an extended partnership with the NBA and WNBA. Basketball fans will be able to watch more than 50 upcoming games in XTADIUM and Meta Horizon Worlds with a Meta Quest VR headset. XTADIUM allows users to get closer to the action with high-quality video and the ability to host watch parties with friends. Additionally, […]

January 24, 2023By Nik Roseveare

Omdia: Advertisers moving towards TikTok

Advertisers are moving away from platforms such as Meta and YouTube towards TikTok, according to Maria Rua Aguete, Senior Research Director, Consumer research Group, Media and Entertainment at Omdia. Delivering a ‘Global media and entertainment trends’ overview at the Media & Entertainment Leaders Summit in London, Rua Aguete, noted the increasing interest in advertising on […]

November 16, 2022Colin Mann @ Media & Entertainment Leaders Summit

Meta to axe 11,000 staff

Meta, owner of Facebook, Instagram and WhatsApp, is preparing to cut 13 per cent of its workforce. The first mass lay-offs in the firm’s history will see some 11,000 employees, from a global headcount of 87,000, lose their jobs. In a statement Meta chief executive, Mark Zuckerberg, said the cuts were “the most difficult changes […]

November 11, 2022

CMA orders Meta to sell Giphy

The UK’s Competition and Markets Authority (CMA) has found that Meta’s takeover of Giphy could allow Meta to limit other social media platforms’ access to GIFs, making those sites less attractive to users and less competitive. It also found the deal has removed Giphy as a potential challenger in the UK display advertising market, preventing […]

October 18, 2022

UK creates DMU to regulate Big Tech

Big Tech companies such as Google, Apple and Facebook-owner Meta will have to abide by new competition rules laid out by the UK government – or risk facing huge fines. The new Digital Markets Unit (DMU) regulator will be given powers to clamp down on “predatory practices” of some firms. The DMU will also have […]

May 6, 2022

Report: Ad investment by Big Tech at $46.6bn in 2021

A WARC analysis of advertising investment by eight major digital platforms has underlined the importance of ‘Big Tech’ to the health of the global ad economy. Advertising expenditure by Alibaba, Alphabet, Amazon, Baidu, Meta, Microsoft, Netflix and Tencent in 2021 totalled $46.6 billion (€44.11bn), up 49.4 per cent year-on-year, accounting for 6 per cent of […]

May 5, 2022

Report: Digital advertising up 35% in 2021

As digital media consumption continues to grow, advertising dollars are following fast. According to the IAB Internet Advertising Revenue Report: Full Year 2021 conducted by PwC, all major channels increased significantly compared with a year ago, particularly across digital video (including CTV/OTT), digital audio, social media and search. “We fully expected 2021 to be an […]

April 13, 2022

Forecast: TikTok revenues to surpass Twitter/Snapchat combined

TikTok’s worldwide ad revenues will triple this year and surpass that of two competitors combined, according to Insider Intelligence’s inaugural forecast on TikTok ad revenues. The Chinese-owned social video app will have more than $11 billion (€10bn) in ad revenues in 2022, with more than half coming from the US. Worldwide TikTok’s worldwide ad business […]

April 11, 2022

South Africa sues Facebook

South Africa’s Competition Commission has hit Facebook’s parent, Meta, with alleged “abuse of dominance” and is seeking a hefty fine for Facebook. The Commission, in a statement which included references to Meta subsidiaries WhatsApp and Facebook South Africa, says that it has cited the two companies for prosecution at the Competition Tribunal and would be […]

March 15, 2022By Chris Forrester

Telefónica, Meta set up Metaverse hub in Madrid

Telefónica and Meta (formerly Facebook) have partnered to launch Open2metaver – a Metaverse hub in Madrid – to develop Metaverse networks, services and apps with a global reach. The deal was announced during the Barcelona Mobile World Congress, with Telefónica inviting start-ups and developers “to benefit from (our) open innovation ecosystem as week as from […]

March 2, 2022From David Del Valle in Madrid