Advanced Television


La Liga content deal with OneFootball

La Liga has reached a global content deal with media platform OneFootball to offer news, interviews and videos from Spain’s top flight football league. La Liga is the first league to use its official account to share all club news, interviews, match reports and videos, including a selection of matchday highlights footage, in Spanish and […]

January 10, 2023From David Del Valle in Madrid

OneFootball launches TV app

OneFootball, the football media platform, has announced the launch of a connected TV app that will bring its library of video content to TV screens for the first time. OneFootball TV will allow the platform’s +100 million Monthly Active Users (MAUs) to watch OneFootball’s full suite of video content from the a number of top […]

November 4, 2022

OneFootball chooses NPAW’s ad analytics

OneFootball, the football media platform, has chosen video business intelligence specialist NPAW as its advertising analytics provider to monitor and optimise its ad strategy and experience. The football media platform is leveraging the advanced analytics capabilities of the NPAW Suite’s Ads module to track ad performance and consumption at the end-user level. NPAW Ads provides […]

September 13, 2022

Eleven Italy, OneFootball sign Serie C deal

Eleven Italy and OneFootball have announced a distribution partnership for Serie C to make Italian football’s third tier more accessible to fans. The deal will see OneFootball supplement Eleven’s package of Serie C football with a mix of paid and free content. The distribution agreement begins immediately will run until the end of the 2022-23 […]

March 16, 2022

Eleven, OneFootball broadcast deal for 9 European leagues

Eleven and OneFootball will broadcast live matches and highlights from nine European professional football leagues across the world in a collective deal with The Association of European Professional Leagues (European Leagues). For the first time ever, European Leagues worked with nine of its members to bundle their broadcast media rights outside their domestic markets. Thanks […]

October 25, 2021

Eleven, Jupiler Pro League new international distribution

Eleven Belgium and the Jupiler Pro League have secured new international exposure for Belgian club football with streaming platforms MyCujoo, OneFootball and LIVENow. As a result of the Mediapro brokered deals, the Pro League will now be available in major European markets including France, Germany, Italy, Spain and the UK. Since the start of their […]

March 5, 2021

OneFootball names Parkinson Global Entertainment Director

OneFootball, the digital football media business, has announced the appointment of Denise Parkinson in a newly created role as Global Entertainment Director. Reporting to OneFootball’s UK Sales Director and former Yahoo! Director, Edward Desbois, Parkinson will be responsible for working closely with entertainment clients from the world of streaming, film, gaming and music to help […]

January 8, 2021

OneFootball acquires Dugout

In a move that it says will form the world’s largest owned and operated digital football media business, football media platform OneFootball has acquired digital media company Dugout. It says the acquisition will put fans at the heart of the football ecosystem, bringing Dugout’s global video expertise, network and distribution to OneFootball, uniting the businesses […]

December 15, 2020

OneFootball brings FTA Ligue 1 to Brazil

Digital football media company OneFootball has announced a new digital-first, Free-to-Air (FTA) broadcasting partnership for the French Ligue 1 in Brazil. With immediate effect, and for the entirety of the 2020-21 season, OneFootball is now the exclusive Brazilian broadcasting partner of Ligue de Football Professionel (LFP) and their top-flight competition Ligue 1. The partnership will […]

November 2, 2020

OneFootball & Bundesliga launch FTA model in LatAm

Digital media company OneFootball and Bundesliga International, a subsidiary of the DFL Deutsche Fußball Liga, have announced a digital-first, Free-to-Air (FTA) broadcasting model for all Bundesliga matches in a number of Latin America’s major football markets. With immediate effect, all Bundesliga matches during the 2020-21 season will be broadcast for free across nine countries in […]

September 30, 2020