Advanced Television

tiktok

Research: 31% Brits use social media for daily dose of positivity

Research from Sky Mobile has revealed nearly one in three Brits turn to social media for a daily positivity boost (31 per cent), with animal videos and memes (23 per cent) and random acts of kindness posts (21 per cent) being the most uplifting content. The study of over 2,000 British adults found that over […]

June 23, 2022

TikTok on VIZIO smart TVs

VIZIO has announced that TikTok TV is now available on VIZIO smart TVs. This integration allows VIZIO users to discover videos from their favourite TikTok creators and topics directly from the VIZIO home screen — no downloads required. In support of this launch, VIZIO will highlight TikTok TV content on the VIZIO Home Page in a […]

June 23, 2022

disguise powers xR concert on TikTok for Camila Cabello’s album launch

Cuban-born American singer, songwriter and actress Camila Cabello’s “Familia: Welcome to the Family” immersive live concert on TikTok, gave social media users a chance to experience her music like never before, drumming publicity and interest in her forthcoming album. Pioneers XR Studios used the disguise extended reality (xR) workflow to bring this groundbreaking performance to […]

June 23, 2022

Mediaocean joins TikTok Marketing Partner Programme

Mediaocean, the mission-critical platform for omnichannel advertising, has joined the TikTok Marketing Partner Programme as a badged partner. Mediaocean first announced its partnership with TikTok in September of 2021 and now offers self-service functionality to create, manage, and optimise ad campaigns on TikTok. With one billion people around the world using the TikTok platform, it […]

June 16, 2022

Forecast: Media ad revenues up 9% in 2022

MAGNA has released the summer update of its Global Ad Forecast which predicts media owners advertising revenues will grow by +9 per cent in 2022 and by +6 per cent in 2023. Vincent Létang, EVP, Global Market Research at MAGNA and author of the report, said: “Most of the headwinds facing the advertising market this […]

June 15, 2022

Global, TikTok team to stream Capital’s Summertime Ball

TikTok and Global, the media & entertainment group, have announced that Capital’s Summertime Ball with Barclaycard will be live streamed globally on TikTok, as well as on Global Player, on June 12th. The continuing partnership follows the huge success of the live stream of Capital’s Jingle Bell Ball last year, with Barclaycard, on TikTok, which attracted over […]

June 8, 2022By Nik Roseveare

Law&Crime sees record YouTube viewership for Depp vs Heard

Law&Crime, the live trial and true crime network, set its YouTube viewership record with more than 3.5 million live concurrent viewers during its coverage of the verdict in the Johnny Depp vs Amber Heard defamation trial. Court TV logged less than 2 per cent of that viewership with around 63,000 live concurrent viewers. Since the […]

June 2, 2022

Survey: 70% of marketers bet on social

Mediaocean, the mission-critical platform for omnichannel advertising, has released its H1 2022 Market Report. The report underscores the biggest issues facing marketers, which include the adoption of emerging identity solutions as well as cross-channel planning and measurement. Most notably, the findings of the study show a concern about how the advertising industry will adopt privacy-friendly identity solutions in […]

June 1, 2022

Research: 42% say TV set-up is vital for stylish living room

Three-piece suites, drinks trolleys and inspirational quotes are fading out of UK living rooms, making way for corner sofas, sustainable furniture and smart technology according to research commissioned by Sky Glass, the streaming TV from Sky. Velvet furniture (53 per cent), floral print wallpaper (50 per cent) and wood panelling (48 per cent) are also […]

May 26, 2022

O2 sponsors Love Island

O2 has announced it is the official network sponsor for ITV’s hit show Love Island. The sponsorship builds on O2’s recent campaign ‘Roam Freely’, as the network seeks to remind Love Island fans that O2 is now the only major network that does not charge its customers to roam in Europe up to 25GB. The […]

May 26, 2022