STN Video renews MLB deal
April 13, 2022
STN Video has announced the multi-year extension of their exclusive video content distribution agreement with Major League Baseball and Minor League Baseball. STN is the select partner for every major sports league in the US and Canada, bringing their official premium sports video and brand to the top digital publishers in both countries.
In addition to US and Canadian publishers, the renewal expands STN’s video distribution territory to include publishers in Mexico, the Caribbean and Central and South America. STN will also have highlights and other video for all MiLB teams.
This expanded renewal gives STN publishers exclusive digital access to MLB game highlights, interviews, top plays and other MLB video in both English and Spanish.
“STN has been a trusted distribution partner of Major League Baseball for eight seasons,” said Dominick Balsamo, MLB Senior Vice President, Global Media & Business Development. “STN’s relationships with local media partners offers more opportunities for fans to find and engage with MLB content. We’re looking forward to continuing and expanding our partnership with this renewal.”
“This renewal agreement builds off eight great seasons with MLB,” states Matthew Watson, CEO of STN Video. “We are excited to deliver this exclusive, premium video content to our 1,900+ trusted, local and national publishers, allowing their passionate fans to engage with MLB’s video content and brand, while enhancing our content offering for advertisers and sales partners. The geographic expansion allows STN and MLB to reach engaged local fans in high-yielding baseball markets through their favourite local publishers.”