Advanced Television


Baseball United partners with Sunset+Vine

Dubai-based Baseball United, the region’s first professional baseball league, has announced that sports producer Sunset+Vine has been appointed to deliver the television coverage of the Baseball United’s inaugural All-Star Showcase, taking place on November 24th and 25th at Dubai International Stadium. The Showcase will include a two-game series between Baseball United’s East All-Stars and West […]

November 16, 2023

Japan: Asian Professional Baseball on Prime Video

Prime Video has announced it will livestream all of the Samurai Japan games in the Asian Professional Baseball Championship 2023 at Tokyo Dome, starting with the opening game between Japan and Chinese Taipei on November 16th. Prime members in Japan will be able to exclusively watch the Asian Professional Baseball Championship 2023 at no additional […]

October 4, 2023

ESPN, Patriot League extend content deal

The Patriot League, the collegiate athletic conference, and ESPN have reached a multi-year extension that will keep ESPN+ as the exclusive digital home for live and archived Patriot League sporting events. The sports streaming service will be home to more than 750 annual events, including college football and men’s and women’s basketball and men’s and […]

September 21, 2023

Data: Most-watched ESPN Little League since 2015

The 2023 edition of the Little League Baseball World Series Presented By T-Mobile was the most-watched on ESPN platforms since 2015, according to Nielsen. The 38-game slate averaged 1,081,000 viewers in the US, up 22 per cent from last year, and was also up double-digits in all key demos, including M18-34, M18-49, M25-54, P18-34, P18-49 […]

August 30, 2023

BT Sport to air 2023 World Baseball Classic

BT Sport will broadcast the 2023 World Baseball Classic, an international tournament featuring some of the world’s best national teams, including Great Britain, USA and Japan.BT Sport will broadcast coverage of Great Britain’s Pool C game against reigning champions, USA, live on BT Sport 1 on March 11th. There is also live coverage of Great […]

March 8, 2023By Nik Roseveare

Wasserman acquires BSE Media Group

Wasserman, the sports, music, and entertainment agency, has acquired BSE Media Group and hired BSE founder Oscar Morilla as Senior Vice President, Talent Marketing and Partnerships, EMEA. BSE will rebrand as  Wasserman effective immediately. Morilla and his staff will join Wasserman’s sports talent division, where they will continue to represent their existing clients while also […]

November 3, 2022

DAZN leverages Amazon Rekognition

Baseball isn’t just America’s favorite pastime; it’s also one of the most popular sports in Japan. Nippon Professional Baseball (NPB), the Japanese equivalent of Major League Baseball (MLB), attracts a fanbase of more than 20 million. Following the sport, however, requires ultimate fan dedication, as NPB teams hit the field more than three times a […]

October 4, 2022

STN Video renews MLB deal

STN Video has announced the multi-year extension of their exclusive video content distribution agreement with Major League Baseball and Minor League Baseball. STN is the select partner for every major sports league in the US and Canada, bringing their official premium sports video and brand to the top digital publishers in both countries. In addition […]

April 13, 2022

Eleven Taiwan, Twitch partnership

Eleven Taiwan has partnered with the streaming platform Twitch ahead of the new Taiwan baseball season, to make its live match coverage more accessible to fans. Eleven Taiwan holds the rights to all home matches for the Chinese Professional Baseball League (CPBL) for the Rakuten Monkeys, Wei Chuan Dragons and Uni-President 7-Eleven Lions. Games are […]

April 1, 2022

Apple signs MLB deal

Apple and Major League Baseball (MLB) have announced a Friday Night Baseball deal that will see a weekly doubleheader stream to fans in eight countries, including the US and the UK, exclusively on Apple TV+ when the regular season begins in April.In addition to Friday Night Baseball, fans in the US will be able to […]

March 9, 2022By Nik Roseveare