WWE, Manchester City merchandise collab
June 27, 2024
By Nik Roseveare
Premier League football team Manchester City and WWE, part of TKO Group Holdings, have revealed details of an exclusive merchandise collaboration, that will see the two global brands featured together across a range of new products.
The new collection will include six T-shirts featuring Manchester City and WWE detailing, such as a CM Punk ‘best team in the land and all the world’ T-shirt and others featuring Becky Lynch, Roman Reigns and ‘Stone Cold’ Steve Austin inspired designs.
As part of the collaboration, Manchester City and WWE have jointly designed a new name and number style that Manchester City players will wear during the team’s preseason tour of the US this summer. The design features the WWE logo within the number and a red outline.
Fans will be able to access the new range of T-shirts by visiting shop.mancity.com, WWEShop.com and Fanatics.com. Additionally, it will be available in the recently opened pop-up CityStore at Rockefeller Center, New York.
To celebrate the launch and ahead of WWE Friday Night SmackDown taking place at Madison Square Garden, WWE Women’s Champion Bayley and WWE Superstar Baron Corbin will be visiting the CityStore on 6th Avenue in New York on June 28th between 10am and 11am for an exclusive meet and greet with fans. The Premier league trophy will also be in store on the same day and over the weekend.
Serena Gosling, Director of Integrated Fan Experience and Retail & Licensing at Manchester City, commented: “We are excited to announce the launch of our exclusive retail collaboration with WWE today. As a club, we’re always exploring new ways to enhance our retail offering for our fans across the globe and collaborations like this with WWE are part of that ongoing strategy. In addition, today’s announcement offers a further touchpoint for our fans within the US and beyond to engage with the club, ahead of men’s first team visit this summer.”
The WWE returns to the UK and Ireland this October/November.